Responsibilities:

  • Develop strategy for and manage/optimise digital channels, focus on new customer acquisition and retention in existing markets.
  • Help formulate and execute marketing strategies to achieve business goals.
  • Monitor multiple channels’ performance metrics and utilize data to optimize and accelerate growth.
  • Collaborate with internal stakeholders across Marketing, Sales, Data, Product Management, Technology to develop strategies and guide execution.
  • Contribute to the overall customer acquisition marketing and growth strategy.
  • Drive massive upticks in owned metrics.
  • Increase the downloads of apps, visits and signups to mobile and web properties.
  • Optimization of PPC ads, Paid Social, Mobile and Display.
  • Management of performance marketing tools (GAds, GA4, Hubspot, SEMRush, VWO etc.).
  • Run and measure CPA campaigns through channels.
  • Ensure all digital projects are in line with performance goals.
  • Drive marketing technology changes and enhancements to support performance goals.
  • Review and drive changes in all areas that impact performance.

Job Details

Industry:
BPO
Functional Area:
Total Positions:
4 Posts
Job Shift:
First Shift (Day)
Job Type:
Job Location:
Gender:
No Preference
Minimum Education:
Masters
Degree Title:
MBA Marketing
Career Level:
Experienced Professional
Experience:
3 Years - 5 Years
Apply Before:
Oct 01, 2023
Posting Date:
Aug 30, 2023

Haro Valley Private Limited

BPO · 101-200 employees - Islamabad

...

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