概要

Why Mudassar?
 Self-driven, focused & detail-oriented professional having 18+ years of experience in business development, brand building, distribution strategy, channel management and BTL activities; possesses expertise in key accounts management, market & competitive analysis, corporate sales agreement, sales analysis, strategic planning, KPI, retail management, consultative sales, research analysis & market intelligence & segmentation
 Active team player capable of exhibiting eminent multitasking abilities; highly skilled in product positioning & launch, category management and market share rating. Proficient at conveying skills in merchandising & planning trade marketing strategy to map potential customers, generate leads and accelerate business growth
 Performance-oriented professional with potential to propel an organization to top tier of its industry by utilizing communication & management skills with knack of estimating expenditure; possesses strong professional background in needs assessment, resource & franchise management and distribution development
 Level-headed professional with skills in strengthening public relations & streamlining processes, command on market data analysis with extensive knowledge on consumer behavior; skilled in orchestrating marketing strategies that grow brand performance. Has demonstrated ability in vendor, brand and portfolio management

CORE STRENGTHS & ENABLING SKILLS
 Sales & Marketing Management
 Retail Operations Management
 Franchise Development
 Distribution Management  Contract Negotiation
 Channel Management
 Vendor Management
 Training & Mentoring  CRM & Customer Loyalty
 Business Reporting Skills
 Team Building & Leadership Skills
 Communication & Presentation Skills

项目

SUPER USHOPS

工作经历

公司标识
Regional sales manager
Ufone , PTCL Group ( Etisalat)
Mar 2022 - Nov 2022 | Kohat, Pakistan

Ufone (PTCL Group ) working as , ( SM) Regional Sales Manager Kohat / DI Khan Business Unit ( Kohat , Karak, Hangu , Orakzai , Thall, Kurram , N& S Waziristan , Lakki Marwat , Tank ,DI Khan from March 2022 till Nov 2022 .Induction 05 New franchises / Business Partners in Oct 2022 to improve Ufone business and market share.Managing Teams of 08 ARMs and 24 Franchises .Proficiently developing and achieving primary and secondary sales targets while ensuring KPIs & SKUs. Spearheading team of sales professionals, injecting motivation and conducting training needs analysis Utilizing key skills in recharge, FCA, MFS & channel development and actively managing franchises & retail market of Hangu, Thall & Kurram Agency (Lower & Upper) while adroitly handling PTCL project Streamlining distribution process while ensuring while ensuring timely availability of product at outlet. Executing strategies to increase market share for business growth while achieving distribution targets Expediently managing retailers loyalty programs and visibility campaigns and establishing plans for developing strong retail and distribution network while directing franchises, distributors and sales force Expediently managing retailers loyaltyl programs and visibility campaigns and establishing plans for developing strong retail and distribution network while directing franchises, distributors and sales force Delivering support in development of marketing plans and overseeing competitors activities while ensuring compliance with companys policies and implementing PTA procedures for smooth working Interacting with teams and franchises to organize refresher sessions regarding ongoing promos, products and policies. Conducting market visits and retail audit to address and resolve issues for business growth

公司标识
Assistant Manager S&D Retail
Ufone (etisalat)
Aug 2018 - Feb 2022 | Peshawar, Pakistan

PROFESSIONAL EXPERIENCE Ufone, Kohat, Pakistan Worked as “Assistant Manager Sales & Distribution”, August 2018 – Feb 2022 Responsibilities /Accomplishments: Proficiently developing and achieving primary and secondary sales targets while ensuring KPIs & SKUs. Spearheading team of sales professionals, injecting motivation and conducting training needs analysis Utilizing key skills in recharge, FCA, MFS & channel development and actively managing franchises & retail market of Hangu, Thall & Kurram Agency (Lower & Upper) while adroitly handling PTCL project Streamlining distribution process while ensuring while ensuring timely availability of product at outlet. Executing strategies to increase market share for business growth while achieving distribution targets Expediently managing retailers loyalty programs and visibility campaigns and establishing plans for developing strong retail and distribution network while directing franchises, distributors and sales force Expediently managing retailers loyaltyl programs and visibility campaigns and establishing plans for developing strong retail and distribution network while directing franchises, distributors and sales force Delivering support in development of marketing plans and overseeing competitors’ activities while ensuring compliance with company’s policies and implementing PTA procedures for smooth working Interacting with teams and franchises to organize refresher sessions regarding ongoing promos, products and policies. Conducting market visits and retail audit to address and resolve issues for business growth

公司标识
Team Lead “Alternate Channel Development Manager
Ufone ( Etisalat)
Apr 2018 - Jul 2018 | Peshawar, Pakistan

Responsibilities/Accomplishments:
 Expediently led team of 14 area retail development managers for north region while managing special project of Super Ushops channel as well as efficiently assigned FCA targets to ARDMs and Super Ushops
 Effectively designed and executed FCA promotional activities for Super Ushops channel while maintaining internal and external communication at channel as well as ensured timely completion of allocated tasks
 Carried out data collection process from Super Ushops retailers for service delivery and birthday / special occasion deliveries as loyalty program for channel engagement to participate in process improvements

公司标识
Area Sales Manager
Ufone ( Etisalat)
Mar 2005 - Mar 2017 | Peshawar, Pakistan

Responsibilities/Accomplishments:
 Supervised dealers, franchises and retailers for different areas of KPK while indicating key performance indicators to achieve sales targets of recharge, EVC & FCA and increase revenue and business growth
 Organized training sessions for sales staff regarding product’s selling and customer interaction to achieve higher customer satisfaction based on benchmarks & establish quality standards as per company’s rules

学历

Preston University
硕士, , EMBA‎
Marketing
CGPA 3.5/4
2014

技能

熟练 Conservation Awareness
熟练 Develop and Implement Company Sales Policy
熟练 Multi-tasking
熟练 organizing multiple teams of professional
熟练 Pulic Dealing
熟练 RESTful APIs
熟练 Sales & Marketing Management

语言

中级 旁遮普语
中级 普什图语
中级 英语
熟练 乌尔都语