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概要
An engineer and a business graduate with over 15 years of professional experience ranging from project management, product development, strategy, planning, analytics and marketing.
工作经历
Director Growth & Marketing
- Improved the lead count and conversion rates, resulting in 2x revenue growth for Q1 2024- Developed brand guidelines, brand house, and brand bible to follow- Established the RevOps team consisting of sales and marketing resources- Created SOPs for digital marketing and social media management
Director Growth & Marketing
- P&L of the Fintech app including User Base and Volumes
- Pricing and CLM for improved user acquisition, engagement and retention
- Growing the overall Digital savviness of the retail universe
- Scaling the digital banking products across the retail universe
- Building partnerships for adding more use cases to the Fintech app
- Scaling the new State Bank licensed fintech app for a new revenue stream
- Marketing activities for the whole organization including digital, print, OOH
Chief Commercial Officer
Head of Growth & Planning
Manager Product Planning
Assistant Manager Segments & Marketing
Assistant Manager Channel & Distribution Planning
Segment & Marketing Specialist
