خلاصہ

After 7 years of working in Finance being an ACCA finalist sometimes back, I have explored my career interest and capabilities and changed my field completely to Web development and Digital Marketing. Now I am trying to build up my career in Web Designing and Digital Marketing.

تجربہ

کمپنی کا لوگو
Senior Web Content Writer
Saviours
دسمبر ۲۰۲۲ - موجودہ | Karachi, Pakistan


Proofreading and editing content of junior writer.
SEO Optimized content writing for company and client's websites.
Competitive keyword research via tools (Ahrefs, Semrush), also in-depth manual keyword research.
Top ranking competitor’s deep analysis (including word count, keywords, LSIs, backlinks, anchor text ratio, link building topics), then content creation.
Proper placement of keywords, LSIs, and headings (H1, H2, H3, and so on).
On-Page & Off-Page SEO optimization for websites & blogs.

کمپنی کا لوگو
Content Writer, SEO and WordPress
Codecentro
اکتوبر ۲۰۲۱ - موجودہ | Karachi, Pakistan


SEO Optimized content writing for Affiliate Blogs, Informational articles, link Building topics, and buying guides.
Competitive keyword research via tools (Ahrefs, Semrush), also in-depth manual keyword research. 
Top ranking competitor’s deep analysis (including Word count, keywords, LSIs, Backlinks, Anchor Text Ratio, Link building topics), then the creation of content. 
Proper placement of keywords, LSIs, and headings (H1, H2, H3, and so on). 
On-Page & Off-Page SEO optimization for websites, blogs, and eCommerce stores.
Build Websites & eCommerce stores using WordPress & WooCommerce (Elementor, Divi & Brizy page builders). 
Designing skills in Canva and Crello for creating elements for Blog posts and websites. 

کمپنی کا لوگو
Assistant Manager Accounts & Finance
PCCL Lables Pakistan Pvt. Limited
فروری ۲۰۲۰ - ستمبر ۲۰۲۱ | Karachi, Pakistan

· Finalizing accounts including preparation of Statement of Income Statement, Statement of Financial Position, and Cash Flow in accordance with applicable International Accounting Standards (IAS) & International Financial Reporting Standards (IFRS).
· Monthly Internal reporting to CFO and Senior Finance Manager including Income Statement, Statement of Financial Position, and Cash Flow Statement.
· Monthly foreign reporting to Group Financial Controller including Income Statement, Statement of Financial Position, Cash Flow Statement, and Statement of Changes in Equity.
· Maintain and reconcile General Ledger accounts & Bank statements on a monthly basis.
· Assist Senior Manager in the preparation of Annual Budgets.
· Maintain Import Documents and Prepare Costing of Shipments.
· Maintain Fixed Asset register.
. Preparation of fund position on daily basis.

کمپنی کا لوگو
Assistant Manager Accounts
Mecom Gas (Pvt.) Limited
فروری ۲۰۱۷ - اکتوبر ۲۰۱۹ | Karachi, Pakistan

Finalization of accounts including preparation of Statement of comprehensive income & Statement of Financial Position in accordance with applicable International Accounting Standards (IAS) & International Financial Reporting Standards (IFRS).
 Ensure the timely reporting of all monthly financial information (MIS) to Chief financial officer.
 Preparation and reconciliation of monthly payroll.
 Maintain and reconcile General Ledger accounts & bank statements on monthly basis.
 Raising sales invoices, preparation of sales and receivable reconciliation and preparing sales report on weekly and monthly basis.
 Recording of purchase invoices, preparation of purchase report and reconciliation for purchases and payables.
 Prepare Daily reports of Cash / Cheque Collections, Daily Deposits amount against Company Accounts Receivable.
 Preparation of stock valuation report using average costing method.
 Recording of all expenses and reporting for preparation of profit and loss account.
 Preparation of cash flow forecast and making supplier payment plan.
 Assist senior manager in preparing annual budgets.
 Monitoring and analysis of monthly budgets with the actual performance of the month.
 Maintaining and updating fixed asset register.
 Import Documentation and handling different custom related matters.
 Preparation and presentation of monthly sales analysis report for management.
 Liaison with the external auditors on need basis and resolving various issues during conducting the Audit.
 Liaison with HR on behalf of finance department for final settlement of outgoing employees.

کمپنی کا لوگو
Senior Accountant
Waseem Afridi Enterprises
جون ۲۰۱٦ - جنوری ۲۰۱۷ | Karachi, Pakistan

Implementation of new Accounting Software.
 Manage Accounts Receivables.
 Manage Accounts Payables.
 Ageing analysis of receivables and payables.
 Maintain Expenses & liabilities accounts of vehicles.
 Preparation and reconciliation of monthly payroll.
 Prepare Reconciliation on monthly basis.
 Follow up un-reconciled items with Bank.
 Payment of vendor Bills, Review of all related documents needed to cover the transaction.
 Payments of expense claims & petty cash reimbursements.

کمپنی کا لوگو
Accountant
Digicom Trading (Pvt.) Ltd.
دسمبر ۲۰۱۴ - مئی ۲۰۱٦ | Karachi, Pakistan

Cash handling
Petty cash handling
Expenses recognition
Internaly audit on monthly basis as well as assist in external audit
Bank reconciliation on monthly basis
Daily report to Accounts Manager

تعلیم

IDM Pakistan
سرٹیفیکیشن, ‎
Wordpress, SEO, Digital Marketing
مکمل
2022
ACCA Pakistan (10 Papers Cleared)
ڈپلوما, Associate Chartered Certified Accountant‎
Accounting & Finance
مکمل
2021
University of Karachi
بیچلرز, بیچلرز ان کامرس, B.Com‎
Accounting & Finance
درجہ B
2016

پیشہ ورانہ مہارتیں

متوسط CSS
متوسط HTML
ماہر Seo Plugins
ماہر Technincal SEO
متوسط Advanced CSS
متوسط Ahrefs
متوسط Analytical Skills
متوسط Analyzing High Volumes Of Data
ماہر Article Writing
متوسط B2B Manager
متوسط Backlinks
متوسط Blog Writing
متوسط Business Development
ماہر Canlendar Management
ماہر CMS
ماہر Competitive Analysis
ماہر Content Designing
ماہر Content Management System
ماہر Content Marketingc1
ماہر Content Optimization
ماہر Content Writing
ماہر Cooordination Skills
متوسط Copywriting Skills
متوسط Creative Writing
متوسط Creatve Writing
متوسط CSS
متوسط Customize Theme
ابتدائی Designing Software Command
ماہر Digital Marketing Analysis
ماہر Divi
متوسط Dynamic Communication Skills
ماہر eCommerce SEO
متوسط Email List Generation
ماہر Fluent i English
ماہر Fluent in English
ماہر Google
ماہر Google Analytics
ماہر Google Analytics Or Adobe Analytics
ماہر Guest Posting
متوسط HTML
متوسط HTML and XHTML
متوسط HTML5 
متوسط JavaScript
ماہر Keyword Analysis
ماہر Keyword Research
ماہر Keyword Research Skills
ماہر Keyword Sesearch
ماہر Knowledge of Development 
ماہر Knowledge of Facebook
ماہر Link Building

زبانیں

ماہر اردو
ماہر پنجابی
متوسط انگریزی

Adnan آپکے جاننے والے

Khurram Khan
Alkaram Textile Mills Pvt Ltd