Brand Ambassador

This role combines video production, content strategy and brand representation to strengthen our presence in the market. The ideal candidate will have a strong background in real estate, video strategy, and on-camera performance. You will work closely with our team to develop, execute, and promote videos that highlight our real estate projects, industry insights, community content and company events.

Key Responsibilities

Brand Representation: Perform in front of the camera, delivering scripted and unscripted content confidently, engaging with the audience, and representing the brand's values and expertise, including property showcases, new launches, events, testimonials, community content and development updates.
Video Strategy: Develop, plan, and execute monthly video content calendar, including conceptualizing video themes, research, and determining video formats to align with business objectives.
Content Creation: Write compelling scripts for various video types, including project updates, investment consultancy, and lifestyle videos, ensuring clarity, engagement, and brand consistency.
Market Research: Conduct in-depth research into the real estate market, specifically in Bahria Town Karachi, to create informed video content and ensure relevance to the target audience.
Language Proficiency: Excellent communication skills, both spoken and written, in English and Urdu, to effectively engage with a diverse audience and convey the brand's message clearly and professionally (additional language will be a plus).

Preferred Qualifications

Personality: A mature, professional, and confident demeanor with a charismatic and appealing presence.
Language Proficiency: Strong speaking skills in both English and Urdu (additional language is a plus).
On-Camera Confidence: Comfortable and poised in front of the camera, capable of delivering engaging scripted and unscripted content.
Experience working with video production teams and handling end-to-end video campaigns.
Strong understanding of social media trends, and analytics for content optimization.
Creative Vision: Strong understanding of how to create content that aligns with branding and marketing strategies.