Webpage is seeking a skilled Seo Digital Marketing specialist with at least 3 years of experience to join our team. The ideal candidate will focus on optimizing website content and structure to improve search engine rankings and drive organic traffic. This role requires expertise in keyword research, on-page and technical SEO, link building, and content strategy implementation. The specialist will analyze website performance and apply data-driven insights to enhance the effectiveness of digital marketing campaigns. This position does not involve team management but demands strong independent work and collaboration skills.
Responsibilities
Develop and execute comprehensive search engine optimization strategies that increase organic search visibility and web traffic. Conduct thorough keyword research and selection to optimize existing and new content for relevant search terms. Implement on-page SEO techniques including metadata optimization, header tags, and content adjustments to improve website relevance.
Perform technical SEO audits to identify and resolve issues such as crawl errors, broken links, and site speed improvements. Build a robust link-building strategy through outreach, partnerships, and content marketing to enhance domain authority and search rankings. Monitor website and campaign performance using tools such as Google Analytics and Google Keyword Planner, generating reports to inform ongoing optimization. Collaborate with content creators to develop effective content strategies that align with SEO best practices and target audience needs. Stay updated on the latest SEO trends, algorithm changes, and industry developments to keep the company's digital presence competitive.