Posted Jan 11, 2024 235 views
We are seeking a highly motivated and experienced Amazon Marketplace Specialist to join our team. As an Amazon Marketplace Specialist, you will be responsible for managing our presence on the Amazon platform, optimizing product listings, driving sales, and ensuring a positive customer experience. You will work closely with cross-functional teams to develop and execute strategies that maximize our performance on Amazon Marketplace.
Key Responsibilities:
- Create new and update existing listings on Amazon via feed file with proper SEO, Content, Images & A+ content (A/B Split Testing)
- Manage Amazon PPC advertising across multiple brands/accounts.
- Focus on success: Run PPC campaigns that achieve our brands’ campaign goals of increased visits, sales, and purchase frequency.
- Types of Campaigns running can be Sponsored Ads, Sponsored Brands, Sponsored Display Ads, Amazon Attribution, VIS (Video-in-Search) Ads.
- Test different types of campaigns to optimize ad-spend efficiency (phrase, broad, exact)
- Troubleshoot advertising issues such as profit loss, low return, and high ACOS.
- Managing campaign budgets & adjusting bids to optimize the ROI
Job Details
The Sparks Up
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