We are a leading full-service Travel and Tourism agency dedicated to creating memorable travel experiences. Our services include customized holiday packages, corporate travel management, flight reservations, and visa consulting. We are looking for a creative and data-driven Marketing Manager to lead our growth efforts, enhance our online brand presence, and generate high-quality booking inquiries.
Key Responsibilities
Campaign Management: Plan, execute, and optimize paid advertising campaigns on platforms such as Google Ads and Meta (Facebook & Instagram) to attract qualified booking leads.
Content Creation: Produce visually appealing and engaging content, including itineraries, destination guides, short-form reels, and graphics using tools like Canva and video editing software.
SEO Optimization: Improve website and landing page content to target travel-related search terms such as "holiday packages," "flight deals," and visa guides, boosting organic search visibility.
Lead Pipeline Management: Design and maintain lead generation landing pages, manage email newsletters, and implement automated follow-up sequences using CRM systems.
Social Proof Development: Collect and showcase customer reviews, testimonials, and travel vlogs to build brand trust and loyalty.
Performance Tracking: Monitor daily marketing metrics including Return on Ad Spend (ROAS), Cost Per Lead, and conversion rates to maximize campaign effectiveness and budget utilization.
Required Qualifications
- At least 2 years of digital marketing experience, preferably within the travel, hospitality, or tourism sectors.
- Proficiency in Meta Business Suite, Google Ads, Google Analytics, and email marketing platforms. Experience with travel-specific CRM software is a strong advantage.
- Excellent English copywriting skills combined with a strong sense of travel aesthetics, video editing, and current design trends.
- A results-driven approach with the ability to anticipate and capitalize on seasonal travel trends to develop attractive travel packages.
Preferred Qualifications and Benefits
- Competitive salary package based on experience.
- Performance-based bonuses linked to successful booking targets.
- Travel-related perks, industry discounts, and opportunities to explore new destinations.
- A dynamic and collaborative team environment that encourages creativity and professional growth.
- Work location: In-person.
- Salary range: Rs7,114.64 to Rs81,651.16 per month.
This role offers an exciting opportunity to blend creativity with data-driven marketing strategies within a vibrant travel industry environment. If you have a passion for travel and expertise in digital marketing, you will find this position both rewarding and inspiring.