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Posted Apr 26, 2024 234 views
- Research advertising trends.
- Research competitors’ pricing and products.
- Decide on appropriate placement of Facebook Ads, Google Ads and TikTok Ads.
- Determine what content will reach customers.
- Develop projects to create content.
- Publish digital marketing content online.
- Implement email marketing campaigns.
- Measure digital traffic.
- Monitor social media and Google Analytics
- Optimize paid advertising campaigns using SEO and other tools.
- Report on the growth and analytics of campaigns to stakeholders.
- Scale campaigns to maximize ROI.
- Monitor project status and budget.
- Conduct market research to inform campaigns.
- Brainstorm and implement experiments and conversion tests.
Job Requirements:
- Researching industry trends and consumer behaviour to generate ideas for fresh, relevant, and timely content that will drive engagement.
- Collaborating with the marketing and design teams to ensure that all content is on-brand and consistent with PFG Group messaging and visual identity.
- Analysing social media metrics and using data-driven insights to optimize content performance and identify areas for improvement.
- Staying up to date with emerging social media trends and best practices and recommending new strategies to keep the company ahead of the curve.
- Aid the marketing team in day-to-day publishing on social media.
- Leverage audience insights, personas, keyword research, messaging themes, competitive information, and analytics to develop engaging content for email, web, social, digital campaigns, video, etc. that supports sales and marketing initiatives.
- Track social media engagement and results with weekly/monthly social media reports.
- Support photography shoots and editing for use internally and externally.
What we expect from our ideal candidates:
- A degree qualification – preferably in Business Administration or relevant qualification
- Excellent communication skills
- Someone can think ahead.
- Put together plans for events such as - open days, Christmas etc.
- Have a thorough understanding of current trends on TIK TOK, INSTA, FB etc.
- Excellent knowledge of all social media platforms
- Must have the knowledge MS office, Photoshop and Canva.
- Ability to manage & organise own workload and think creatively.
Experience:
Digital marketing: 2 years (required)
Social media: 2 years (required)
Job Types: Full-time
Job Details
Industry:
Functional Area:
Total Positions:
1 Post
Job Shift:
First Shift (Day)
Job Location:
Bahria Town Rawalpindi,
Rawalpindi,
Pakistan
Gender:
No Preference
Age:
20 - 35 Years
Minimum Education:
Bachelors
Career Level:
Experienced Professional
Experience:
1 Year - 2 Years
Apply Before:
May 27, 2024
Posting Date:
Apr 26, 2024
The Pentagon Foods Pakistan Pvt Ltd
Food & Beverages · 101-200 employees - Rawalpindi
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