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Posted Jun 12, 2024 173 views
PKR. 35,000 - 40,000/Month
We are seeking an enthusiastic and results-driven Social Media Marketing Specialist to join our dynamic marketing team. The ideal candidate will be a creative thinker with a passion for social media and a track record of developing engaging content that resonates with our target audience.
Responsibilities:
- Develop and execute comprehensive social media strategies to increase brand visibility, engagement, and conversion rates across various platforms.
- Create and curate high-quality, compelling content for social media channels, including written posts, images, videos, and interactive media.
- Monitor social media trends, conversations, and user feedback to identify opportunities and insights for optimizing our social media presence.
- Collaborate with internal teams to align social media efforts with marketing campaigns, product launches, and events.
- Manage social media advertising campaigns, including budget allocation, targeting, optimization, and performance tracking.
- Analyze key metrics and performance data to assess the effectiveness of social media initiatives and make data-driven recommendations for improvement.
- Stay up-to-date with the latest trends, tools, and best practices in social media marketing and incorporate innovative strategies into our campaigns.
Requirements:
- Bachelor's degree in Marketing, Communications, Journalism, or a related field.
- Proven experience in social media marketing, with a strong portfolio demonstrating successful campaigns and measurable results.
- Deep understanding of social media platforms, algorithms, and advertising features, including but not limited to Facebook, Instagram, Twitter, LinkedIn, TikTok, and YouTube.
- Exceptional written and verbal communication skills, with a keen eye for detail and the ability to craft engaging content that resonates with diverse audiences.
- Strong analytical skills and proficiency in social media analytics tools to track and interpret performance metrics.
- Creative thinker with the ability to generate innovative ideas and adapt strategies to evolving trends and audience preferences.
- Proactive problem-solver with the ability to work effectively both independently and collaboratively in a fast-paced, deadline-driven environment.
- Experience with graphic design, video editing, or other multimedia skills is a plus.
Skills
Job Details
Industry:
Functional Area:
Total Positions:
1 Post
Job Shift:
Second Shift (Afternoon)
Gender:
No Preference
Age:
22 - 35 Years
Minimum Education:
Bachelors
Career Level:
Entry Level
Minimum Experience:
1 Year
Apply Before:
Jul 13, 2024
Posting Date:
Jun 12, 2024
The Digital Penguin
Advertising / PR · 11-50 employees - Lahore
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