Social Media Manager

Web Applications Data Integration Company

Lahore , Pakistan

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Posted 3 days ago 7 views Report Job

We are seeking a creative and strategic Social Media Manager to join our team on-site in Lahore. This full-time position operates during the night shift from 9:00 PM to 6:00 AM (PKT). The ideal candidate will be technology-savvy with a strong understanding of storytelling, content production, social media trends, and AI-driven creative tools. In this role, you will lead the development and execution of content strategies, manage the entire content production cycle, and guide your team to deliver engaging campaigns that enhance brand visibility, audience engagement, and digital growth.

Key Responsibilities
- Develop and implement social media strategies that align with marketing, communication, and branding objectives.
- Oversee content planning and publishing across multiple platforms, including Instagram, Facebook, LinkedIn, TikTok, YouTube, and others.
- Create compelling digital content such as reels, short-form videos, motion graphics, and AI-enhanced visuals.
- Research and integrate emerging AI tools and technologies to enhance creative output and streamline production processes.
- Manage video projects from concept development and shooting through editing to final publication.
- Generate original content ideas based on trends, audience preferences, and brand goals.
- Lead, mentor, and support social media executives, content creators, and designers by providing clear creative direction.
- Analyze campaign and content performance using relevant metrics and apply data-driven improvements.
- Stay updated on social media algorithm changes, new platform features, digital marketing trends, and AI-powered creative innovations.
- Collaborate with HR, Sales, and senior management teams to produce employer branding, recruitment marketing, corporate, and thought leadership content.

Required Qualifications
- Bachelor’s degree in Marketing, Communications, Media Studies, Digital Marketing, or a related field.
- 4 to 7 years of relevant experience in social media marketing, digital content creation, or social media management.
- A strong portfolio showcasing creative content, digital storytelling, and successful social media campaigns.
- Experience with AI creative platforms such as Runway, Pika, Sora, Midjourney, Kling, ElevenLabs, HeyGen, Suno, Adobe Firefly, or similar tools.
- Practical knowledge of videography, filmmaking, camera operation, composition, and video production techniques.
- Proficiency in video editing software including Adobe Premiere Pro, DaVinci Resolve, CapCut, or equivalent applications.
- Solid understanding of social media marketing principles, audience engagement strategies, analytics, and content performance optimization.
- Excellent communication, leadership, teamwork, and project management skills.

Preferred Qualifications and Additional Information
- Experience managing, supervising, or mentoring creative teams is an advantage.
- This role requires working on-site during the night shift (9:00 PM to 6:00 AM) in Lahore.

Candidates will be asked about their current and expected salary, as well as their willingness to work the specified night shift. This position offers an excellent opportunity for a motivated social media professional to make a significant impact within a dynamic organization.