Responsibilities

  • Develop and execute SEO, PPC, inbound, and outbound marketing campaigns to boost organic traffic, generate leads, and drive sales—ultimately increasing our revenue
  • Establish link building strategies and set up conversion tracking to evaluate customer activity on our digital platforms and measure effectiveness of marketing campaigns
  • Create, deploy, and analyze the performance of our paid ads to maximize traffic and optimize conversion rates
  • Analyze SEO and PPC campaign performance using performance metrics and analytical tools to suggest improvements for future campaigns
  • Work with the content and marketing team and help them create engaging content based on the best SEO practices
  • Compile and analyze data for all ongoing campaigns to prepare monthly progress reports for the Marketing Manager
  • Stay up-to-date with the best SEO and PPC practices to identify new ways for creating more efficient campaigns

Requirements

  • At least 4 years of experience with SEO, PPC, and social media marketing
  • Experience with keyword research and analytical tools, such as Ahrefs, SEMRush, Google Search Console, and Google Analytics
  • Expertise in A/B and multivariate testing
  • Proven experience with paid ad campaigns and promotions on social media
  • Excellent communication and interpersonal

Job Details

Functional Area:
Total Positions:
1 Post
Job Shift:
First Shift (Day)
Job Type:
Job Location:
Gender:
No Preference
Minimum Education:
Bachelors
Career Level:
Experienced Professional
Minimum Experience:
4 Years
Apply Before:
Feb 21, 2023
Posting Date:
Jan 20, 2023

Work Environment

Supervisor’s gender:
Male
Percentage of female coworkers:
10-19%

Odyssey Solutions

Information Technology · 11-50 employees - Lahore

Odyssey Analytics.

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