Field Saleman

The Field Saleman at Liberty Ice Cream Factory plays a pivotal role in connecting the factorys product line, including 10-Liter Ice Cream Tubs and Kulfi, with retail outlets. This position requires actively managing the distribution and sales within a designated territory, ensuring that products are readily available to customers. The Field Saleman is the frontline representative responsible for establishing and nurturing strong relationships with shopkeepers, kiryana stores, and vendors. Successful execution of this role directly influences the factorys market presence and sales volume by creating demand and fulfilling orders accurately and on time. In addition to direct sales activities, the Field Saleman leads and manages a team of 20 individuals engaged in similar sales and distribution tasks. This leadership responsibility includes guiding team efforts, maintaining high performance standards, motivating staff, and ensuring that all team members adhere to the scheduled routes and sales plans. The ability to coordinate team activities effectively enhances overall sales productivity and contributes to meeting company targets while maintaining quality customer service.
Responsibilities

Execute daily and weekly sales routes (beat plans) to visit all assigned shops, kiryana stores, and vendors within the designated territory.
Build and maintain strong relationships with shopkeepers and vendors to facilitate continued business and secure repeat orders.
Present products clearly to retail customers, explaining pricing structures, profit margins, and promotional offers to encourage sales.
Accurately take orders during visits and promptly communicate these to the warehouse or factory to ensure seamless fulfillment.
Monitor stock levels at retail points to prevent product shortages and ensure continuous availability.
Meet or exceed assigned monthly and weekly sales targets measured both in product units and revenue generated.
Lead, motivate, and manage a team of 20 sales personnel to maximize individual and group performance against sales goals.
Train team members on effective sales techniques, customer service skills, and compliance with company policies and procedures.
Identify and report market trends, customer feedback, and competitor activities to the management for strategic planning.
Ensure all sales activities comply with company guidelines and regulations to maintain brand reputation and customer satisfaction.