Digital Marketing Manager

Leverify USA

Multiple Cities, Pakistan

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Posted Sep 24, 2024 467 views Report Job

Job Responsibilities:

Develop and execute comprehensive digital marketing strategies to drive business growth and achieve company objectives
Looking after the whole of E-commerce including social media & online sales activities for a company engaged in Electronics, especially in US market
Identify trends and insights, and optimize spend and performance based on the insights.
Brainstorm new and creative growth strategies.
Lead and manage the digital marketing team, providing guidance, mentoring, and support
Oversee the planning and execution of all online marketing initiatives, including search engine optimization (SEO), search engine marketing (SEM), social media marketing, email marketing, and content marketing
Analyze market trends, customer behavior, and competitive landscape to identify opportunities for growth and improvement
Monitor and optimize digital marketing campaigns to maximize ROI and achieve Objective Key Results (OKR)
Collaborate with agencies and other vendor partners.
Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.
Driving the sales performance of the e-commerce platform.

Required Skills and Qualifications:

Bachelor's degree in marketing, business, or a related field
Must have proven experience of creating a Google Merchant account from scratch
At least 5 years of experience in US E-commerce market with a proven track record of success
Knowledge about Q/A, PPC, PM
Expert knowledge of digital marketing channels, platforms, and tools
In-depth understanding of SEO, SEM, social media marketing, email marketing, and content marketing
Analytical mindset with the ability to interpret data and make data-driven decisions
Excellent communication and interpersonal skills
Highly creative, with the ability to think outside the box and conceptualize innovative marketing campaign

Perks and Benefits

Market competitive salary
Gym allowance
Internet Allowance
Annual Performance Appraisal
Leaves (Medical, Casual, Annual, Maternity)
Employee development and engagement activities

Note:

Leverify is an equal opportunity employer. We welcome and encourage applications from candidates of all backgrounds, irrespective of race, color, religion, gender, and disability. We are committed to creating a diverse and inclusive work environment, and we consider all qualified applicants for employment without discrimination.