Google Ads

The ideal candidate has at least one year of practical experience in digital marketing, thorough knowledge of Google Ads, Facebook Ads Manager, SEO techniques, and social media platform management. You will implement both on-page and off-page SEO strategies to increase website traffic and improve search engine rankings. A familiarity with Google Analytics and other analytics tools will support your ability to analyze performance and optimize ad campaigns. Basic technical skills in HTML, CSS, JavaScript, and CMS platforms such as WordPress or Shopify will complement your digital marketing proficiency. Excellent written and verbal communication skills in English and a detail-oriented approach are essential to excel in this fast-paced role.
Responsibilities

Plan, create, and optimize digital marketing campaigns across Google Ads, SEO, Facebook/Meta Ads, and other social media platforms to drive targeted traffic and increase conversions.
Develop and schedule engaging content for ad platforms and social media channels to maximize audience reach and engagement.
Manage Google Ads and Facebook Ads campaigns, including audience targeting, budget allocation, A/B testing, and return on ad spend (ROAS) optimization.
Implement on-page and off-page SEO strategies to improve website search rankings, organic traffic, and overall digital visibility.
Monitor and analyze website and social media performance using analytics tools like Google Analytics, Google Search Console, and SEO software.
Support lead generation efforts through both paid and organic marketing channels with continual campaign adjustments based on performance data.
Prepare detailed reports on campaign performance, making data-driven recommendations to enhance future marketing initiatives.
Collaborate closely with other teams to align digital marketing activities with broader business goals and brand strategies.
Maintain knowledge of the latest trends and best practices in digital marketing, SEO, and paid advertising technologies.
Ensure all digital marketing efforts comply with company standards and industry regulations.
Apply technical skills including basic HTML, CSS, and JavaScript to support campaign execution and landing page optimization.