Posted Sep 14, 2024 395 views
FDS Communications is seeking a versatile and experienced Digital Marketing / SEO Manager to lead our digital marketing initiatives. The ideal candidate will have a deep understanding of SEO, digital advertising, content creation, and data analytics. You will be responsible for managing a wide range of digital marketing efforts to drive traffic, improve brand visibility, and increase engagement.
Key Responsibilities:
- Conduct detailed SEO audits and implement improvements to drive organic traffic and improve search engine rankings.
- Develop and implement comprehensive SEO strategies, including keyword research, content optimization, link-building, and technical site audits.
- Collaborate with content creators and web developers to ensure SEO best practices are integrated into all aspects of the website.
- Manage and optimize paid advertising campaigns across platforms such as Google Ads and Facebook Ads to maximize ROI.
- Manage and monitor content for social media channels, ensuring consistent brand messaging.
- Perform technical SEO audits to resolve issues related to site speed, mobile-friendliness, and overall site performance.
- Track and analyze key website metrics (bounce rate, CTR, conversions) and fix issues to optimize performance.
- Conduct market research and competitive analysis to identify new growth opportunities.
- Stay up-to-date with the latest digital marketing trends, search engine algorithm updates, and emerging technologies.
- Prepare and present performance reports on SEO and digital marketing campaigns, outlining key insights and resolutions.
- Collaborate with various teams to ensure cohesive execution of marketing strategies.
Required Skills & Qualifications:
- Proven experience as a Digital Marketing Manager & SEO Manager.
- Strong understanding of search engine algorithms, ranking factors, and up-to-date SEO practices.
- Proficiency in using tools like SEMrush, Google Analytics, Rank Math, and other SEO and digital marketing platforms.
- Experience with keyword research, competitive analysis, and paid campaign management.
- Familiarity with WordPress and other content management systems.
- Knowledge of basic HTML/CSS and web design principles.
- Strong analytical skills with the ability to fix issues and optimize strategies.
- Google Analytics certification is a plus.
Personal Attributes:
- Excellent communication and collaboration skills.
- Strong problem-solving and project management abilities.
- A creative thinker with attention to detail and a data-driven mindset.
- Ability to work independently and manage multiple projects simultaneously.
What We Offer:
- Competitive salary package
- Attendance bonus.
- U.S. holidays, Eid holidays, and an annual bonus.
- Opportunities for career growth and advancement.
- A positive and supportive work environment.
Timings: 07:30 PM to 04:30 AM / Mon - Friday (Third Shift - Night)
Skills
Job Details
FDS Communications
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