Digital Marketer (Android Games)

Funsol Technologies is seeking a motivated Digital Marketer with 1 to 2 years of experience specifically in the Android games industry. The ideal candidate will have a strong background in digital marketing strategies including SEO, social media marketing, and user acquisition. This role offers the chance to work closely with a dynamic team focused on growing our mobile gaming portfolio and driving user engagement through creative, data-driven marketing initiatives. The position requires on-site collaboration with multiple departments to ensure alignment and maximize impact.

Key Responsibilities
- Develop and implement comprehensive digital marketing strategies to promote Android games, emphasizing user acquisition and retention.
- Conduct detailed market research to identify trends and opportunities within the mobile gaming sector, using insights to inform campaign development.
- Optimize app store presence through App Store Optimization (ASO) techniques to enhance game visibility and increase downloads.
- Manage pay-per-click (PPC) advertising campaigns across various platforms, analyzing performance metrics to improve ROI.
- Create and distribute engaging content via social media, email marketing, and influencer partnerships to increase brand awareness and user engagement.
- Utilize analytics tools to monitor campaign effectiveness, prepare reports, and make data-driven decisions to refine marketing efforts.
- Collaborate with product development and user experience teams to ensure marketing strategies align with overall business objectives.
- Identify and oversee affiliate marketing partnerships to expand reach and drive additional traffic to games.

Required Qualifications
- 1 to 2 years of digital marketing experience within the Android gaming industry.
- Proven expertise in SEO, social media marketing, user acquisition strategies, and app store optimization.
- Experience managing PPC campaigns and analyzing digital marketing data.
- Strong skills in content creation for social media and email marketing.
- Ability to work effectively within a cross-functional team environment.
- Proficiency in using analytics tools to track and report on campaign performance.
- Willingness to work on-site to engage directly with team members and projects.

Preferred Qualifications and Benefits
Candidates with a passion for mobile gaming and innovative marketing approaches will be highly regarded. Joining Funsol Technologies means becoming part of a forward-thinking company committed to growth and creativity in the gaming industry. This role provides hands-on experience with advanced marketing strategies and the opportunity to significantly influence the success of popular Android games.

Work Location: On-site

This position is ideal for a digital marketer eager to deepen their expertise in the gaming sector and contribute to exciting projects within a collaborative, fast-paced environment.