Business Development Associate

We are a dynamic recruitment and talent solutions agency specializing in permanent recruitment, executive search, RPO, BPO, and talent acquisition services across Pakistan and international markets. Serving diverse industries including Technology, IT, Fintech, Financial Services, BPO, Customer Experience, Sales, and E-commerce, we are looking for a motivated and commercially driven Business Development Associate. This role is focused on expanding our client base and generating new recruitment opportunities by engaging with key decision-makers and promoting our comprehensive recruitment services.

Key Responsibilities

Business Development & Lead Generation:
Identify and research potential corporate clients both domestically and internationally. Build and maintain a strong pipeline of companies with active or recurring recruitment needs. Conduct outbound prospecting using LinkedIn, email, phone calls, and other channels. Target HR Managers, Talent Acquisition Heads, HR Directors, Founders, and other senior decision-makers. Generate qualified leads and convert them into viable business opportunities.

Client Acquisition:
Initiate and manage conversations with prospective clients to understand their recruitment requirements. Present the company’s recruitment and talent solutions effectively. Arrange meetings and business discussions between prospects and senior management. Maintain consistent follow-up throughout the sales cycle. Negotiate commercial terms within company guidelines and assist in closing new accounts.

Recruitment Services Sales:
Promote a wide range of services including Permanent Recruitment, Contingency Recruitment, Executive Search, Recruitment Process Outsourcing (RPO), Bulk/Volume Hiring, BPO Recruitment, and Contract Staffing/EOR solutions where applicable. Understand client hiring challenges and recommend tailored recruitment solutions. Develop opportunities for recurring and volume-based recruitment partnerships.

Client Relationship Management:
Maintain regular communication with existing and prospective clients to foster long-term relationships with HR and business stakeholders. Identify opportunities for additional roles, departments, or markets. Accurately document all leads, opportunities, meetings, and follow-ups in the CRM/ATS system.

Market Intelligence:
Monitor hiring trends, competitor activities, and market opportunities. Identify industries and companies with significant recruitment demand. Conduct thorough research on target companies before initiating business conversations. Provide feedback to management on market trends, pricing, and client requirements.

Required Qualifications

Bachelor’s degree in Business Administration, Marketing, HR, Sales, or a related field. Between 1 to 3 years of experience in business development, sales, recruitment sales, or agency recruitment. Prior experience with a recruitment agency is highly preferred. Strong understanding of B2B sales and lead-generation processes. Excellent communication, interpersonal, negotiation, and presentation skills. Comfortable with cold calling and outbound sales activities. Proficient in LinkedIn and digital prospecting techniques. Ability to identify and engage senior-level decision-makers. Strong follow-up and pipeline management capabilities. Target-oriented, self-motivated, and commercially driven mindset.

Preferred Qualifications and Benefits

Experience with LinkedIn Sales Navigator, LinkedIn Recruiter, CRM systems, ATS platforms, and lead-generation tools such as Apollo, Lusha, or ZoomInfo is advantageous. Familiarity with cold email campaigns, B2B lead generation, recruitment agency sales, and international client acquisition will be considered a plus. We offer a competitive salary complemented by performance-based incentives and commissions. This role provides the opportunity to work with both local and international clients across multiple industries and recruitment markets. We support career progression within the Business Development function and provide professional training and development. Our work environment is dynamic, growth-oriented, and designed to foster your success.