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Posted Jul 10, 2024 295 views
PKR. 80,000 - 125,000/Month
Main Responsibilities:
- Develop and execute strategic marketing plans and product roadmaps that align with business objectives such as brand awareness, lead generation, customer acquisition, and revenue growth.
- Define and communicate a clear vision for the product portfolio based on customer needs, market trends, and business goals.
- Work closely with sales, engineering, design, marketing, and customer support teams to ensure alignment of product development and marketing efforts with overall business goals.
- Conduct market research and competitive analysis to identify market trends, customer needs, and opportunities for growth.
- Use insights to guide marketing strategies and product development priorities.
- Gain a deep understanding of target audiences to tailor advertising strategies and messaging that resonate with potential customers.
- Advocate for customer needs and preferences throughout the product development lifecycle.
- Oversee the creation and execution of marketing campaigns across multiple channels, including digital, social media, email, content marketing, and events.
- Develop go-to-market strategies for new product launches to drive product adoption and revenue growth.
- Manage the marketing budget effectively, allocating resources strategically to maximize ROI and achieve desired outcomes.
- Track, analyze, and report on the performance of marketing campaigns and product performance metrics.
- Use data-driven insights to optimize performance and drive continuous improvement.
- Stay up to date with industry trends, emerging technologies, and best practices in both marketing and product management.
- Recommend innovative approaches to enhance marketing efforts and improve product development processes.
- Communicate product updates, targets, and decisions to internal stakeholders, including senior management, ensuring alignment and transparency across the organization.
- Lead and mentor a team of marketing and product professionals, providing guidance, support, and development opportunities to ensure the team's success.
- Build and maintain relationships with key stakeholders, including customers, partners, media, and influencers, to enhance brand visibility and credibility.
- Manage relationships with external agencies and vendors, ensuring deliverables meet quality standards and objectives are met on time and within budget.
- Represent the company at industry events, conferences, and trade shows.
- Participate in networking opportunities to promote the brand and build relationships with potential partners and customers.
- Manage the end-to-end product development process, including defining product requirements, creating user stories, conducting design reviews, and overseeing product testing and validation. Top of Form
Required skills:
- Inspires and develops high-performing teams, fostering motivation and growth.
- Capable of crafting and executing plans that yield tangible business outcomes.
- Skilled in interpreting data to identify trends and make informed, data-driven decisions.
- Experienced in utilizing CRM (Customer Relationship Management), marketing automation, analytics, and social media management platforms to drive marketing success.
- Passion for technology and innovation, with a customer-centric mindset.
- Strong project management skills, with the ability to prioritize and manage multiple projects simultaneously.
- Ability to rise in a fast-paced, dynamic environment and adapt to changing priorities and requirements.
- Strong leadership and communication skills, with the ability to influence and inspire cross-functional teams.
- Excellent analytical and problem-solving skills, with the ability to translate data and insights into actionable product decisions.
- Expertise in Active development methodologies and tools.
Qualification:
- Bachelor’s or master’s degree in marketing majors, media sciences or related field.
- Proven experience in marketing roles with a minimum of 5-7 years in a managerial or leadership position.
Skills
Job Details
Industry:
Functional Area:
Total Positions:
1 Post
Job Shift:
First Shift (Day)
Gender:
No Preference
Minimum Education:
Bachelors
Degree Title:
BBA or MBA (Marketing), Media Sciences, Mass Communication, etc.
Career Level:
Experienced Professional
Minimum Experience:
5 Years (Digital Marketing, social media marketing, etc.)
Apply Before:
Aug 10, 2024
Posting Date:
Jul 10, 2024
AMT Electric Pvt Ltd
Information Technology · 1-10 employees - Islamabad
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