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Posted Jul 22, 2024 216 views
PKR. 70,000 - 100,000/Month
- Create, manage, and optimize paid advertising campaigns on Google Ads, Social Media Platforms (Facebook, Instagram, LinkedIn, etc.), and Google Guarantee Ads (Local Ads).
- Conduct keyword research, audience targeting, and ad copy creation to maximize campaign effectiveness.
- Monitor and analyze campaign performance metrics, including CTR, CPC, CPA, ROAS, and overall ROI.
- Generate and present detailed performance reports with actionable insights and recommendations for improvement.
- Allocate and manage advertising budgets effectively to maximize ROI and achieve business objectives.
- Perform A/B testing and experiment with different strategies to optimize spending.
- Optimization and Continuous Improvement:
- Implement and test new strategies, ad formats, and targeting options to improve
- Stay updated with the latest trends, tools, and best practices in digital marketing and advertising.
- Collaboration and Communication:
- Work closely with the marketing team to align campaign strategies with overall marketing goals.
- Collaborate with the creative team to develop compelling ad creatives and landing pages.
Job Specification:
- Proven experience (3+ years) in performance marketing, specifically in Google Ads, social media ads, and Google Guarantee Ads (Local Ads).
- Demonstrated success in managing and optimizing paid advertising campaigns with a focus on measurable results.
- Proficiency in Google Ads, Facebook Ads Manager, and other relevant advertising platforms.
- Strong analytical skills and experience with web analytics tools (e.g., Google Analytics).
- In-depth understanding of PPC advertising, bidding strategies, and audience targeting.
- Familiarity with SEO principles and how they integrate with paid advertising efforts.
Skills
Job Details
Industry:
Functional Area:
Total Positions:
1 Post
Job Shift:
First Shift (Day)
Gender:
Male
Minimum Education:
Bachelors
Career Level:
Experienced Professional
Minimum Experience:
2 Years (we are glad if you have experience in \\)
Apply Before:
Aug 23, 2024
Posting Date:
Jul 22, 2024
Alpha and Omega Technologies
Information Technology · 51-100 employees - Lahore
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