We are seeking a dynamic Social Media and Communications Associate to manage and execute our advertising campaigns on social media and handle various communications with related parties. The ideal candidate will be a creative and strategic thinker with a strong understanding and interest in digital marketing, promotional marketing and community engagement through social or traditional platforms and other sources.

Key Responsibilities:

Communication:

  • Serve as the primary contact person on various channels, including social media, print media, broadcast media, and other communication platforms such as promotional or engagement platforms, along with ensuring coordinating communication within the internal team on a timely basis.
  • Handle all incoming messages, comments, and inquiries on social media and other communication platforms, responding promptly and professionally.
  • Support in maintaining relationships with media and other organizations that can help further Aalam Bibi’s objectives.
  • Prepare and distribute press releases, newsletters, and other communication materials that align with our brand’s voice and mission.

Social Media Marketing

  • Design, implement, and monitor advertising campaigns across various social media platforms such as Facebook, Instagram, Twitter, LinkedIn, YouTube etc.
  • Manage daily posts, engage with our relevant audience, and grow our social media presence.
  • Analyze and report on the performance of social media activities, adjusting strategies as needed to increase effectiveness.

Content Management:

  • Collaborate with other team members to ensure content is informative and appealing to gather impactful stories, testimonials, and updates for use in campaigns.
  • Stay up-to-date with current technologies and trends in social media for effective communication strategies across all platforms, and applications with reference to our competitors.

Job Specifications

  • Bachelor’s degree in Communications, Marketing, Digital Media or a related field
  • A Master’s degree in a relevant field is desirable.

Experience

  • 2-3 years in campaign management, communications management, digital advertising or a related role
  • Experience in the non-profit or social sector is desirable.

Knowledge

  • Familiarity with major social media platform strategies.
  • Experience with social media analytics tools and the ability to translate data into actionable plans.
  • Ad campaign tools
  • Promotional/Engagement Strategies
  • Knowledge of non-profit communication strategies

Skills and Attributes

  • Strong writing and editing skills Visual storytelling ability
  • Analytical skills for monitoring engagement and impact
  • Knowledge of Adobe Creative Suite or similar design software such as Canva or any related tool is desirable.

Job Details

Job Channel:
Functional Area:
Total Positions:
1 Post
Job Shift:
First Shift (Day)
Job Type:
Job Location:
Gender:
Female
Minimum Education:
Bachelors
Degree Title:
Mass Communication, Journalism, Marketing
Career Level:
Experienced Professional
Minimum Experience:
2 Years (relevant experience in social media campaigns and event communication)
Apply Before:
Dec 02, 2024
Posting Date:
Nov 01, 2024

Aalam Bibi Foundation

N.G.O./Social Services · 51-100 employees - Lahore

The Aalam Bibi Trust (ABT) is an independent, non- profit, non political charitable organization founded by Dr. Farah Deeba Akram in 2005 with the aim to serve less privileged children through the provision of quality education, healthcare and food. Vision: An educated, responsible, tolerate society through education and character building. Mission: To provide equal opportunities for poverty-stricken marginalized children to become valuable citizen through quality education, vocational training, and personality development.

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