概要

A motivated enthusiast individual with determination to achieve recognition in marketing, advertising and research with a demonstrated history and proven record of generating and building relationships, managing projects and events from concept to completion. Exceptional team player and a team leader with ability to lead the strategic direction of team as I worked in both roles.

Email: arslanashrafrana@gmail.com

项目

Community Service Project
Art Langar Festival Musical Concert Islamabad
An Insights Into TV Commercials From Consumers' Perspective.

工作经历

公司标识
Management Trainee Officer
CarFirst - Frontier Car Group
Mar 2019 - 代表 | Islamabad, Pakistan

- Developed and executed successful marketing communications and digital branding campaigns.
- Conducted successfully recruitment bench marking.
- Responsible for employee branding and achieved excellent results for the KPI.
- Worked in Purchasing, Quality Control, Operations, Client Service, BI and Product Development Departments.
- Provided recommendations to all departments for improving the workflow.
- Managed workflow to exceed quality service goals.
- Maintained accurate records of overdue customer account activity.

公司标识
Corporate Sales & Marketing Executive
Toyota Islamabad Motors
Jan 2019 - Mar 2019 | Islamabad, Pakistan

- Plan and implement B2B sales, customer retention and business development.
- Develop and execute Toyota Islamabad Motors marketing strategies.
- Plan and manage the display exhibitions of cars and CSR activities.
- Maintaining corporate relationships & develop the company's brands via suitable PR activities

公司标识
Digital Marketing Intern
Silk Road Network Technology Co., Ltd
Feb 2018 - Nov 2018 | Islamabad, Pakistan

- Role required working on marketing of first in-house app called Meelan.
- Implemented digital marketing strategies to launch app with viral growth.
- Overseeing social media campaigns, content management, engaging posts, ideation, video editing and off page SEO.
- Conceptualize and converting innovative ideas into creative content creation and video advertising to attract the audience with the brand by telling engaging stories.
- Coordinated with creative team to focus on rapid app promotion.
- Writing and optimizing content for social networking accounts.
- Organizing networking events and product exhibitions.

公司标识
Liaison Officer
International Global Network (IGN)
Jan 2018 - May 2018 | Kuala Lumpur, Malaysia

- I was a part of core committee responsible for liaising and event management under the umbrella of International Global Network who organized the event Global Goals Model United Nation which aims to highlight United Nation Sustainable Development Goals in Kuala Lumpur, Malaysia.
- Role involved liaising with cross-functional teams and participants from all over the world on a continuous basis to ensure timely delivery and implementation of event plans.

公司标识
Digital Media Marketing Head
Iqra University - Annual Olympiad
Mar 2014 - Dec 2017 | Islamabad, Pakistan

- Designing marketing strategies and video advertising content for branding the annual event of Iqra University - TectIQs National Competition.
- Devised and implemented successful social media, advertising campaigns.
- Played integral part in building awareness and promoting the annual event.
- Converted innovative digital marketing ideas into creative content creation.
- Managing and providing leadership support to teams.
- Managed official pages of Iqra University & TectIQs National Competition.
- Produced the video promo of TectIQs for marketing which catered 110k views.
- Able to cater 1400+ registrations from across the Pakistan every year.
- Talent acquisition of creative candidates through interviews

公司标识
Social Media Intern
Higher Education Commission Pakistan (HEC)
Nov 2016 - Feb 2017 | Islamabad, Pakistan

- Developing social media advertising strategies, managing social media accounts, content for weekly calendars and creating video advertisement contents for digital branding of conference.
- Organizing the digital campaigns on social media for promoting the 4th Deans &
Directors Conference arranged by National Business Education
Accreditation Council, HEC.

学历

Iqra University
学士, 工商管理学士学位, BBA in Marketing‎
Marketing, Marketing (Brand Management, Consumer Behavior), Project Management
CGPA 2.7/4
2018

技能

中级 practices and techniques of mar
中级 Advertising Management
初学者 Blog Posting
中级 Brand Development
中级 Brand Management
中级 Business Development Process
熟练 commun
中级 Configuring Software
中级 Conservation Awareness
中级 Consumer Behaviour
中级 Content Auditing
熟练 Cooordination Skills
初学者 Digital Marketing Analysis
熟练 Event Marketing Strategy
中级 Front Office Support
熟练 Handling Assignments
熟练 Interaction Management
中级 Interviewing Skills
熟练 Italian Cooking
中级 Knowledgeable on principles
熟练 Leading Development Teams
中级 Linked Analytics
中级 Manage Client Relationships
中级 Market Development
熟练 Marketing Management
熟练 Marketing Research
中级 Marketing Skills
中级 Marketting
中级 Media software proficiency
中级 Negotiation Skills
中级 ommunications Skills
熟练 Planning and Execution
熟练 Project Administration
熟练 Promo Production
中级 Public Administration
中级 Purchase Management
中级 Quality Control Knitting
中级 Research Administration
熟练 Social Advertising
中级 Social Analytics
中级 Software Documentation Maintenance
中级 sony vegas pro
中级 SWOT Analysis
初学者 Tableau
熟练 TikTok Knowledge
中级 قيادة المبيعات والتسويق
中级 Vendor Relations Management
熟练 Video Advertising
熟练 Video Editing Techniques
中级 تحليلات التسويق

语言

熟练 旁遮普语
熟练 乌尔都语
熟练 英语