I am a BSc. Communications graduate from Northwestern University, with a certificate in Strategic Communications. I have been interning at Sixty Degrees (a creative marketing agency) where I handled clients such as Chevrolet and Commercial Bank, to research and design creative marketing strategies.
Since I also have a certificate in social media marketing, I can create online strategies that work with the overall theme of the campaign.
I have been a multimedia editor of The Daily Q (a student publication) where I handled all video and social media content, giving me a good understanding of content that we can publish online as well.
I have always been interested in social work, and I have been to volunteer programs in Zambia and Portugal, to get a better understanding of service and how to efficiently better an unfortunate situation.
1. Assists with the formulation of creative and other specific (e.g. research) briefs based on identified business objectives of the given client;
2. Researches best practices in defined industries (e.g. retail, banking, automotive) and prepares reports with clear take-outs for branding and marketing communication projects;
3. Performs audits of defined communication channels (e.g. websites, social media etc.);
4. Contributes to reports and presentations for specific agency clients;
5. Helps shape the brand strategy of particular agency clients by coming up with relevant practices, the application of trends, and innovative ideas;
6. Assists with the execution of creative concepts (e.g. graphic design, animations, digital content);
https://thedailyq.org/about/staff/?writer=Basmah%20Kamran%20Azmi
Overlooks, edits and manages all social media and multimedia content from a team of 11 multimedia reporters, that is published on The Daily Q
Content includes:
- Videos
- Photo stories
- Cartoon strips
- Social media posts
- Handled all finances for the 25,000 QR grant for The Rat Child- a Studio 20Q funded short film
- Coordinated 35+ crew members during the pre-production, production and post-production stage
- Managed all equipment booking and loading for production
- Carried out UREP research regarding Qatari Foreign Aid (primary research with QFFD and analysis using existing research in the region)
- Presented research findings and analysis at the 9th Slovenian Social Sciences Conference 2017