概要

A comprehensive understanding of various digital marketing platforms, and I have experience in Google Ads and Social Media Advertising. SEO strategies are effectively leveraged to optimize online presence and drive targeted traffic. Proficiency in utilizing tracking tools such as Google Analytics and Google Tag Manager, enabling valuable insights to be gathered and campaign performance to be enhanced. With a strong foundation in digital marketing, effective advertising campaigns across multiple channels are designed and implemented to achieve business objectives.

项目

Owais Enterprises

工作经历

公司标识
PPC Specialist
TekRevol
Aug 2022 - 代表 | Karachi, Pakistan


Achieved 40% MQL to SQL Rate through PPC Campaigns (Google Ads) & up to 700% ROI
Implementing the strategies to reduce the chances of Junk/ Unqualified leads by 80%, decreasing the CPL
Successful Campaigns (Specially Search) in the US and Middle East Regions (Gulf Council Countries)
Optimizing the ads campaigns to highly competitive market like App, Software & Game Development etc.
Improved SEO Rankings for the specific service page in different Regions

公司标识
Paid Media Specialist
Koderlabs
Jun 2021 - Aug 2022 | Karachi, Pakistan


Setting up Paid media campaigns (Facebook, Instagram & Tiktok & Google ads) with working strategies. 
Targeting the right audience and implementing Remarketing strategies with Meta Pixel, Google Ads Conversion Tracking 
Managing the shopping campaigns and performance, with ROI and ROAS and other metrics which are helpful to understand the success of campaigns
Prepared Professional reports of the campaigns for different business and objectives to the clients

公司标识
Digital Marketing Specialist
Da Agenci
Oct 2020 - May 2021 | Karachi, Pakistan


Setting up the local and International PPC and Social Media Paid campaigns with working strategies. 
Measuring the ads performs using different KPI’s and calculating ROI and ROAS.
Tracking the audience to implement the right remarketing strategies with Pixel and other event tracking tools

公司标识
Paid Marketing Specialist
Roofscool
Sep 2019 - Sep 2020 | Karachi, Pakistan


Setting up and maintaining ads marketing and PPC campaigns.
Making social media presence using automation tools to enhance and boost traffic.
Preparing reports for the ads campaign and goal completions and for the strategies of users using analytical tools.

公司标识
Jr. Digital Marketer
Dreambeat Animations
Jan 2019 - Aug 2019 | Karachi, Pakistan


Ability to handle the various technical issues for websites in a company.
 Accomplished many projects with the easiness and on-time requirements.
Implemented the SEO Strategies for the company to maintain its presence in the digital world.

学历

Federal Urdu University of Arts Sciences and Technology
学士, 理工学士, ‎
Statistics
2023
PECHS Govt College
中级/A级, 理学院(工程预科), ‎
Computer Science
等级 B
2017

技能

熟练 Google Ads Words
熟练 Google Analytics

语言

熟练 乌尔都语
中级 英语

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