My goal is to create systems that can interact and engage on a human level, solving user-centered problems and improving life by design.
I'm motivated by opportunities to solve complex problems and to build the future of products. With a design thinking framework, I approach both problems and solutions from human-centered and data-driven points of view.
SKILLS
Wireframing, Prototyping, Usability Testing, Low to High-Fidelity Design, Graphic design, Visual Design, User Research, A/B Testing
TOOLS
Figma, Sketch, Invision, Adobe XD, Adobe Illustrator, Adobe Photoshop
• Created UI/UX and Interaction design audit process to validate the implementation of best practices company wide.
• Defined product feature sets and design direction for mobile products through strategy and competitive research.
• Collaborated closely with Product Owner to brainstorm, develop flows, iterate on design.
• Designed interaction & user flows for the Sastaticket.pk website for desktop & mobile.
• Collaborated with stakeholders & devs to streamline design
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• Partner with CEO, Product Owner, CTO, and Marketing team to transform gamechanging ideas to highly usable and innovative experiences.
• Delivered and presented clickable prototypes to the stakeholders after two-week sprints to present to CEO.
• Designed applications, landing pages, email campaigns, and web ads.
• Created new style guide & UI/UX elements for mobile & desktop versions.