·            Develop sales and marketing strategies to drive sales growth in the assigned area.
·            Develop and manage an efficient Wholesale and Distribution network to improve sales performance.
·            Develop Authorized Dealers Channel across Punjab (Text Books)
·            Managing Institutional Sales for Text Books (Across Pakistan)
·            Managing Campuses Sales, Supply and Promotion (68 Campuses)
·            Manage the sales team for sales growth and revenue enhancement
·            Conduct market research to understand competitors and market trends.
·            Maintain relationship with existing customers for repeat business.
·            Provide timely feedback to the sales personnel regarding their sales performance.
·            Conduct business plan review meetings with sales team.
·            Maintain sales volume, product mix and selling price by keeping current with supply and demand, changing trends, economic indicators and competitors
·            Develop creative promotional strategies to attract more customers.
·            Responsible for marketing activities (Shop Boards, Pop’s, Merchandising, Digital Marketing, SMS Marketing, Newspaper Insertion and Leaflets)

Responsible for secondary and primary sales of Unique Notes (Parallel Notes of Punjab Text Board & Federal Board)
 Responsible for marketing activities (Pop’s, Merchandising, Digital Marketing, SMS Marketing, Newspaper Insertion and Leaflets)
Developing wholesale channel by engaging wholesalers across Pakistan to boost sales and to ensure availability (Punjab Board Text and Federal Board)
Proposed the incentives for best wholesalers and retailers
Close monitoring on targets campus wise targets of 48 Campuses (Unique and Partner Campuses)
Supervision of audit and stock checking of Unique group of institutions and partner campuses
Managing Unique Notes and Books effective sampling across Punjab to increase sales volumes

• Assist Marketing Manager in planning and supervising marketing operations to achieve revenue target.
• Coordinate with Brand Manager in developing marketing plan and budget.
• Analyze sales data and determine sales forecast.
• Recommending creative and cost effective promotional activities.
• Branding of Sales point (10 branches).
• Coordinate with art departments to develop window displays and signage.
• Stock taking of branches.
• Maintain customer relationship programs and track customer satisfaction.
• Monitoring the sales of branches.
• Arranging trainings for Sales staff of branches.
• Generate sales and marketing reports to management when needed.
• Cooperate with the management in the development of marketing programs and criteria to achieve sales goals.
• Participation in BOOK FAIRS & EXPOS.
• Evaluate current marketing program and recommend improvements.

• Maintaining the highest quality of customer service by anticipating the needs of each individual guest
• Set up, replenishment, and take down of food stations, including salad bar, sandwich bar, and hot food wells
• Maintaining detailed records of served orders and collected cash
• Handling cash and credit card payments
• Developing invaluable customer relations techniques
• Implementing strategies to improve customer experience
• Work closely with Store Managers, Assistant Store Managers, and Front End Managers to ensure the success of the restaurant.

• To liaise with NI associates including confirming their availability and booking.
• Oversee the sales process to attract new clients.
• Work with senior team members to identify and manage risks.
• Maintain fruitful relationships with clients and address their needs effectively.
• Research and identify new market opportunities.
• Prepare and deliver pitches to potential clients.
• Foster a collaborative environment within the organization.