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概要
An Internet marketing expert, having a proven expertise in SEO/SEM with an excellent familiarity with various Internet resources,having 5 years of Experience, expresses a keen desire to learn/excel on Web Marketing for the benefit of the organization.
Objective – Actively seeking an opportunity to be intert1ere I will be able to learn and share my own experience for the general advancement of the company’s online programs.
Core Competencies
Successful record and an in-depth knowledge of blogs, web analytics, SEO, SEM.
Extensive knowledge of website design tools and platforms.
Self-motivated, high level of creativity.
Superior technological and computer skills.
Practical judgment, used to make critical decisions and provide technical recommendations.
Excellent verbal, written and presentation abilities.
Excellent organizational skills.
Multi-tasking: Able to manage projects simultaneously and effectively
Highly organized and detail-oriented.
工作经历
Digital Marketing Expert
•Successfully revamped the ValuStrat’s website with improved user experience, website speed, navigation and URL’s structures
• Manage and direct website technical structure, design & aesthetics, content, navigation, information architecture, branding/marketing, performance, and functionality efforts
• Doubled website organic traffic with SEO
• Handling PPC Campaigns and monitoring it on daily basis
• Developing and implementing campaigns for SEM, Display Advertising and Search Engine Optimization
• Maintaining Website’s WordPress
• Coordinating with PR and Bloggers to execute digital campaigns
• Introduced live chat feature which doubled the lead once it was implemented
Sr SEO Executive
Responsibilities:
On-page Optimization
Devising and implementing SEO strategies for large eCommerce websites with more than 10,000 products
Conducting regular optimization of on-page content on various product pages
Auditing title tags and meta data on a regular basis for search engine optimization compliance
Working with the development team to analyze site code and provide recommendations based on SEO best practices
Conducting on-page marketing activities to increase conversion rate such as identifying seasonal promotional opportunities; maintaining banners on the site and changing them periodically to promote different offers/products; and maintaining rebate, clearance and special offers pages and updating them regularly
Conducting on-going competitive market analysis
Off-page Optimization
Procuring quality inbound links from blogs, forums and other relevant, content-specific sites
Creating content (articles, press releases, etc.) to submit to various platforms/sites
Making appropriate comments on relevant, do-follow blog sites to procure backlinks
Generating and submitting product feeds to various shopping engines
Exploring new online resources for generating backlinks
Maintaining a company blog
Leveraging Web 2.0 sites/platforms to publish content with links back to our sites
Incorporating social media optimization to augment the traditional SEO activities
Sr Seo Project Manager
SEO Executive
