A Sales Marketing professional with more than seventeen years experience in Business units management, strategic planning, Operations Management, market research, In-depth experience working across all functional areas and levels of management, business development, channel management, product promotion, training development.
Expertise in managing entire operations with key focus on top bottom line profitability by ensuring optimal utilization of resources. Attained proficiency in complete management of the Business, Sales Marketing functions including human resources operations logistics and material management, a satisfactory know how about production planning as well.
Experienced in recruiting talent by making 200 interviews. By position Sales Reps (145), First Line Managers (45), Regional Managers (20), National Sales Managers (5), Product Managers (30) Marketing Managers (3).
Knowledgeable in qualitative and quantitative market research techniques for better insight on customer, competitions, company attributes product' attributes.
Consecutive winner of achievement and appraisal awards, and promotions during entire acumen.
Successfully launched a national pharmaceuticals company and 10 products, out of which 4 products are brand leaders in their respective therapeutic classes Pakistani market. (Ref IMS PKPI).
Successfully innovated and applied tailor made solution based social marketing techniques in pharmaceuticals business
Delivered training to Sales Product Management also at skill development and motivation on various topics.
Specialties
- Business Leadership.
- Developing retaining high performance teams.
- Developing and implementing strategy and tactical Planning, Business Development.
- ROI Accountability, Inventory control monitoring and evaluation of business performance, and distributions.
- Budgeting, Product Positioning, and Channel Management.
- Building relationship with customers organizations.
- Well versed in Commercial Managerial Functions.
- Preparing and presenting plans / results to key stakeholders throughout organization.