I am a highly motivated and results-oriented Public Relations & Media and Communication Specialist with 06 years’ experience in Corporate Communications, Marketing, NGO's and Publications with proficiency in public speaking, advertising, and media relations. Superb writer and editor with excellent communication, and script development skills as well as ability to effectively target audience through strategic brand management and PR campaigns. Poised team builder and thought leader who thrives in fast paced corporate environments with complete set of skills and innovative ideas to derive organization’s success. I have completed M.Phil: Media & Communication (Research Track) from University of Central Punjab, Lahore
My key skills include Communication for Development, Journalism,Reseaarch, N.G.O/social sciences, community engagement , customer service, program participation, marketing management, content creation, Microsoft office, multi-media channels and monitoring & reporting.
I am engaged with Pakistan Peace Collective, Ghazali Education Trust and Brand Logics, Islamabad, as a District Project Coordinator , District Program Officer and a Communication Associate, where I was responsible for delivering sterling and highly analytical support developing and devising annual public relations strategies in consultation with senior management. Attached is my resume which showcases my progressive experience and successful track record for leading successful initiatives. My professional background and great C4D exposure coupled with an excellent track record makes me an ideal candidate for executive roles. As such, I would welcome a discussion regarding opportunities with your organization that fit my background.
Responsible for development, direction and coordination of Program Area activities that promoted operational and grant-making efficiencies with assets of five million. Provided outstanding team leadership to eleven different teams, built infrastructure through strategic planning and timelines assigned to each grant-making team.· Manage and monitor grants and prepare funding reports.
Key Accomplishments:
· Provide guidance and maintain frequent communications with program partners.
· Analyze and troubleshoot program challenges.
· Develop best practices to improve overall program performance Assist in budget preparation and expense management activities for programs.
· Develop the strategic plans for marketing and social media activities.
· Writing coporate e newsletter and manage the email date for e-newsletters.
· Manage thr corporate website and up to date the content and activities on regular basis
· Plan the volunteer activities, develop and implement goals and objectives for volunteer activities which reflects the mission of organization
· Develop and administer forms and record of the volunteer activities
· Manage School Sponsorship Programme, record, reports, feedback and find new donors
· Follow up of adopted schools; Prepare feedbacks reports for individuals and organizations
· Follow up of build school programme and continous liaison between the project and donor.
· Plan and execute program activities in timely and accurate manner. Conduct program reviews and prepare reports for management. Prepare meeting agenda, organize meetings and distribute minutes.
District Project Coordinator provided support to implement district specific communication action plan through active participation in community-based activities. In order to provide support to advocacy efforts also establish close contact with relevant government institutions/departments and other stakeholders to identify and propose possible opportunities to enhance collaboration at district level for sustainable development. While working under the supervision of respective Department Head, identify effective communication channels, forums and potential stakeholders (Individuals, Institutions) in the local context of the area for future or ongoing intervention.
Key Accomplishments:
. To ensure the implementation of district level communication action plans for social mobilization and advocacy through active participation in all proposed activities at district level.
. To coordinate and liaison with relevant departments/organizations at district level on behalf of the organization.
. To evaluate and assess comprehensiveness of the communication activities planned at district level for effective social and behavioral change.
. To provide immediate feedback to implementing partners (IPs) and their field staff (district coordinators and community mobilizers) to ensure quality work in order to achieve program objectives.
. To provide technical support in monitoring of IP-led activities for corrective action, as well as assist in the capacity building of partners on communication activities, where needed.
. To develop weekly, monthly, quarterly and final report of the activities
. To identify and report success stories from the field reflecting social and behavioral change.
. To perform any other task assigned by the line manager and senior management of PPC.
Delivered sterling and highly analytical support developing and devising annual public relations strategies in consultation with senior management. Integral participant of different agencies development teams. Steered efforts towards increasing company image through appearances and strategic planning.
Key Accomplishments:
• Consistently recognized and tasked to improve organizational effectiveness and efficiency through conducting and augmenting extensive media outreach and relations.
• Managed significant challenges associated with emerging business through promoting products and services, designing and implementing public relations initiatives.
• Demonstrated keen attention to the details to identify, develop and execute marketing communications campaigns with focus towards developing customer-centric culture.
• Strategically positioned as main point of contact to handle all internal and external communication.
Swiftly responded to client queries and clarified desired information; completed transactions; and forwarding requests. Displayed professionalism, integrity, dedication and attention to detail for resolving issues; researching and exploring answers and alternative solutions; implementing solutions; as well as escalating unresolved problems.
Key Accomplishments:
• Projected a professional and polished demeanour throughout the service, actively engaged with company’s customers to provide information and address inquiries regarding products and services.
• Attended all in-house trainings to provide and accommodate constructive opinion required for growth.
Performed as trainee for three months of internship in "The News International" known as one of the best English newspaper of Pakistan. Learned their professionalism with ethics.
Key Accomplishments:
• Consistently produce tight, error-free copy and accurately edit documents within strict deadlines.
• Performed other tasks including editing, event coverage, press release, and news writing.