概要

I bring 12 years of distinguished experience, primarily in FMCG with a noteworthy stint in Oil Marketing. Having thrived at National Foods, Reckitt, Shell, Coca Cola, Jazz (formerly Mobilink), and Fauji Freshnfreeze.


Throughout my journey, I've led diverse functions including GT sales, Modern Trade sales, Trade Marketing, Distributor Management, and RTM strategies. My approach is synonymous with unwavering success, driven by strategic finesse, operational excellence, and a knack for innovation.


Beyond personal accomplishments, my mentoring has cultivated a cohort of professionals who have excelled in various arenas, a testament to my leadership.


My strategic acumen is underscored by a notable achievement: Transforming the Trade Marketing function with numerous initiatives at Reckitt. This reflects my commitment to propelling growth and competitive positioning.


Attached is my resume for your review. I look forward to the opportunity to discuss how I can contribute to your organization's continued success.

工作经历

公司标识
National Key Accounts Manager
National Foods Limited
Mar 2022 - 代表 | Karachi, Pakistan

公司标识
Sr. Trade Marketing Manager
Reckitt Benckiser Pvt Ltd
Jan 2019 - Jun 2021 | Karachi, Pakistan

公司标识
Regional Sales Manager
Fauji FreshnFreeze
Jun 2017 - Nov 2018 | Karachi, Pakistan

公司标识
Sales Manager - Key Accounts
Coca Cola Beverages Pakistan Limited
May 2015 - Jun 2017 | Karachi, Pakistan

Successfully converted one of the major conversions of the year in the first week
Successfully worked with HORECA channel customers and sponsored their events
Developing connection banks and account plans for all major customers
Responsible for supply to Key Account's outlets, maintaining availability, in-store executions and cooler purity/display
Manage relationships for the outlets that require intense focus
Forecasting and Planning for supplies to outlets month wise and annually
Aligning workforce to hunt for new business opportunities and capturing new customers
Working with the team to develop, coach and train them to achieve targets of volume, availability and other criteria of the organization
Successfully implemented an innovative model of Hub & Spoke in Saddar region to grow sales in first 4 months by 134% and for the next year expected of +300% growth over last year
Successfully organized, as part of team, Annual Distributor Gala 2015/16 for celebrating the successful year by awarding employees
Responsible for Primary (to Distributor) & Secondary (to Retail outlets) sales
Responsible for Availability of product in the market, converting new outlets for retail sales, grow into untapped markets, cross-selling of variable SKUs

公司标识
Key Account Manager
Shell Pakistan Limited
Apr 2013 - Feb 2015 | Karachi, Pakistan

公司标识
Sales System Analyst
Sep 2011 - Mar 2013 | Lahore, Pakistan

学历

Institute of Business Administration (IBA)
硕士, , MBA‎
Marketing
2011

技能

中级 1 to 3 months
中级 12+ months
中级 3 to 6 months
中级 6 to 12 months
初学者 Account Mapping
熟练 Amin Management
初学者 Barter
熟练 British Accents
熟练 Business Development
熟练 Client Acquisition Skills
熟练 Client Aquisition
熟练 Client Derailing
熟练 Client Followup
熟练 Commercial Business Command
熟练 Coordination Skillss
熟练 Corporate - Procurement / Administration Departmen
熟练 Corporate Finance Handling
熟练 Corporate HR Department
熟练 Custom CRM
熟练 Customer Analysis
熟练 Deal Closure
中级 Deal Qualification
熟练 Departmental Development
中级 Development Development
中级 Direct ales
中级 Distributors
熟练 End to End Sales
中级 Establishing Strategic Partnerships
中级 Evaluating Risk
熟练 Event Marketing Strategies
熟练 Executive Presentation Skills
熟练 Export Development
中级 Financial Forecasting
中级 Global Business Development
熟练 Go-to-Market Strategy
熟练 Government
初学者 Government Contract Negotiation
中级 h Operations Management
熟练 Handling Assignments
中级 High Networth Individuals
中级 Individuals / Consumers
中级 Institutional Selling
中级 Internal Affairs Management
中级 International Business Exposure
中级 Internet Services
熟练 Interpersonal Skills
中级 Inventory Planning Skills
熟练 Key Account Management
熟练 Knowledge of FMCG
中级 Lead in

语言

熟练 信德语
熟练 乌尔都语
熟练 英语

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