• Managing all marketing for the company and activities within the marketing department.

• Developing the marketing strategy for the company in line with company objectives.

• Co-ordinating marketing campaigns with sales activities.

• Overseeing the company’s marketing budget.

• Creation and publication of all marketing material in line with marketing plans.

• Planning and implementing promotional campaigns

• Manage and improve lead generation campaigns, measuring results.

• Overall responsibility for brand management and corporate identity

• Preparing online and print marketing campaigns.

• Monitor and report on effectiveness of marketing communications.

• Creating a wide range of different marketing materials.

• Working closely with design agencies and assisting with new product launches.

• Maintain effective internal communications to ensure that all relevant company functions are kept informed of marketing objectives.

• Analysing potential strategic partner relationships for company marketing.

1. In charge of Team Construction and Capability Improvement of the Trainers
• To track and present the number of trainers throughout Pakistan.
• To organize regular training camps for the regional trainers.
• To establish and implement Trainer Capability Certification System.
2. Compilation and Implementation of Internal Training Materials
• Prepare and update product training materials along with their attacking and defending points.
• To optimize the training textbooks for trainers and promoters.
• To update comparison charts of vivo and competing brands every month.
• To track secondary teams’ implementation of the textbooks in their regions.
3. To Track the Launch of New Products
• To track and analyze the sales data of new products.
• To track the launch of competing products with the same price range.
• To make launch scheme for new products and assist the Terminal directors to carry out the launch work.
4. To Set Standards for Promoters
• To set dress code for promoters, then to train secondary teams and supervise their implementation in this regard.
• To set demo phone standards for promoters and dealers and continuous follow up for implementation.
5. New Product Launch Planning
• Organize training camps for regional trainers regarding new product.
• To develop the scheme of new product launch, including detailed items, person in duty and time.
• To assist other departments to design the press conference scheme of new product launch.
• To assist the terminal manager to carry out other work related to new product launch.

• Liaise with managers to determine training needs and schedule training sessions
• Design effective training programs
• Select and book venues
• Conduct seminars, workshops, individual training sessions etc.
• Support and mentor new employees
• Conduct evaluations to identify areas of improvement
• Monitor employee performance and response to training
• Assists in the coordination, supervision, and completion of special projects, as assigned.
• Organizes, participate and facilitates meetings, conferences, and committee meetings, other special events, as appropriate and required.

• Coordination with CAMs, TAM, Company’s POCs to cater different service requests.
• Timely managing and replying official requests of internal & external customers received via email or telephone calls.
• Maintain & achieve daily targets to successfully execute service requests coming from nationwide franchises and service centers for business catalog only.
• Team coordination to answer queries of agents and to answer escalations raised by call center agents.
• Timely replying emails of corporate clients and routing their complaints, suggestions and feedback to concerned departments.
• Maintain and keep record of customer’s daily requests and execute them on respective bill dates and on run time if applicable, also acknowledge customers through email or via outbound call regarding confirmation of their requests.
• Route sale leads of new customers to the concerned sales persons & manager demographically.
• Maintain daily record regarding service requests in the CRM and generate reports in excel format for further processing & execution of those request

Ensure Sales target assigned on monthly basis w.r.t Post-pay, Prepay, Handset, Debit Card (U-Paisa) Etc.
• Ensure VAS up-selling targets assigned on monthly basis.
• Promote new launching to existing customer.
• Support walk-in customers for their service related complaints, issues and escalate to relevant team for resolution.
• Ensure highest customer services by thinking out of the box and delivering best possible services.
• Highlight problems and suggest improvements in existing process.
• Prepare financial activities report at the day end and escalate to relevant departments.
• Coordination with regional teams to execute customer requests.
• To achieve assigned quantitative targets by effectively exerting more control and direction over individual and team performance.
• To understand, implement and monitor the CS policies & procedures.
• To remain abreast on all current policies, procedures, promotions, products, and value added services offered by the company and handle all internal & external customers in accordance with the established Customer Handling Standards and Operating Procedures.
• Ensure that Complaint Resolution Unit is working in accordance with the given time lines to make the customer experience good.