概要

As a seasoned marketing professional with over 11 years of experience, I have consistently delivered outstanding results by deploying data-driven strategies to boost revenue, enhance brand recognition, and lead cross-functional teams. My track record in highly competitive markets speaks to my ability to cultivate client relationships and pioneer innovative solutions. I am poised to bring my expertise in marketing, digital strategy, and dynamic team leadership to drive unparalleled success for forward-thinking organizations. Willing to relocate anywhere.

项目

Re Branding and Organizational Development
DSS Dubai Summer Sales Festival - King Koil
King Koil care programme 2016

工作经历

公司标识
Director Marketing & PR
Gulshan-e-Ravi Welfare Foundation
Dec 2023 - 代表 | Lahore, Pakistan

公司标识
Chief Marketing Officer
Unisoul Pvt Ltd
Jan 2023 - 代表 | ICT, Pakistan

In my role as Chief Marketing Officer at Unisoul Pvt Ltd, I've led comprehensive marketing strategies across interior services, exterior design, and architecture services. I've successfully crafted and executed innovative, data-driven marketing strategies, fostering creativity and excellence within the dynamic marketing team. By seamlessly integrating our services, redefining our brand, and leveraging digital mastery, I've achieved significant growth in cross-service sales and brand recognition. My commitment to nurturing client relationships and implementing tailored marketing strategies has also yielded a remarkable 15% increase in project inquiries.

公司标识
Sales & Marketing Consultant
SHAN BUILDERS & DEVELOPERS (PVT.) LIMITED
Nov 2020 - May 2022 | ICT, Pakistan

As a Sales & Marketing Consultant, I played a pivotal role in driving sales growth and enhancing market presence in the construction industry at Shan Builders & Developers. My responsibilities ranged from market analysis and strategy development to branding, digital marketing, and project-specific marketing. By nurturing client relationships, implementing innovative digital strategies, and effectively managing budgets, I achieved substantial growth in qualified leads, brand recognition, and online engagement, significantly contributing to the company's success.

公司标识
Marketing Head
Codistan Pvt Ltd
Jan 2021 - Dec 2021 | ICT, Pakistan

In my capacity as the Marketing Head at Codistan, I led and shaped the marketing strategy for our eCommerce store. My role was instrumental in driving brand awareness, customer acquisition, and revenue growth. I had the privilege of working in a dynamic and collaborative environment, contributing significantly to Codistan's success in the eCommerce industry. My accomplishments include the development and execution of comprehensive marketing strategies, successful brand elevation, and substantial growth in organic website traffic, customer acquisition, and retention rates.

公司标识
Senior Marketing & Sales Manager
Metropolitan School & Colleges
Jan 2020 - Oct 2020 | Islamabad, Pakistan


As Senior Marketing and Sales Manager at Metropolitan Schools & Colleges Islamabad:- Orchestrated successful marketing campaigns, boosting enrollments by 20%.- Led a high-performing sales team, surpassing revenue targets by 15%.- Fostered key partnerships, expanding the institution's reach in the education sector.- Implemented data-driven strategies to optimize marketing ROI.- Enhanced brand visibility through innovative digital and offline channels.- Collaborated with cross-functional teams to improve the student experience.As Senior Marketing and Sales Manager at Metropolitan Schools & Colleges Islamabad: - Orchestrated successful marketing campaigns, boosting enrollments by 20%. - Led a high-performing sales team, surpassing revenue targets by 15%. - Fostered key partnerships, expanding the institution's reach in the education sector. - Implemented data-driven strategies to optimize marketing ROI. - Enhanced brand visibility through innovative digital and offline channels. - Collaborated with cross-functional teams to improve the student experience.







Skills: Branded Content Development · Content Marketing · Team Leadership · Training · Project Planning · Event Management · Marketing · Strategic Planning · Accounting · Marketing Management







公司标识
Brand Manager
Shifa Foundation
Jul 2019 - Dec 2019 | Islamabad, Pakistan



 Developed and executed brand strategies, resulting in a 10% increase in brand recognition.- Oversaw brand communication across multiple channels, maintaining a consistent and compelling brand image.- Managed a budget of 10 million, optimizing marketing spend for maximum impact.- Collaborated with cross-functional teams to launch successful fundraising campaigns.- Conducted market research to identify trends and opportunities, informing brand decisions.- Enhanced stakeholder engagement through effective brand storytelling.- Developed and executed brand strategies, resulting in a 10% increase in brand recognition. - Oversaw brand communication across multiple channels, maintaining a consistent and compelling brand image. - Managed a budget of 10 million, optimizing marketing spend for maximum impact. - Collaborated with cross-functional teams to launch successful fundraising campaigns. - Conducted market research to identify trends and opportunities, informing brand decisions. - Enhanced stakeholder engagement through effective brand storytelling.
Skills: Branded Content Development · Content Marketing · Team Leadership · Training · Project Planning · Event Management · Marketing · Strategic Planning · Accounting · Marketing Management

公司标识
Manager Sales & Marketing
Premium Diagnostics
Jul 2018 - Jul 2019 | Rawalpindi, Pakistan

Retail Management with effective implication of strategies from top to bottom.
Developed new marketing strategy to increase overall branding.
Penetrated new markets and created high value competition among competitors.
Satisfied customers through fulfilled commitments and developed loyalty programs.
Introduced innovative ways of developing new markets.
Established strategies for boosting brand with effective implementation.
Supervised business and sales team to ensure company wide range branding for clients.
Increased direct marketing from 10% to 30% to boost client age in local markets.

公司标识
General Marketing Manager
HCstores.com
Mar 2017 - Jun 2018 | Islamabad, Pakistan

 Rebranded hcstores.com
 Penetrated UK and USA Markets through effective strategies.
 Marketing Research
 Strategic Planning
 Marketing Budgeting
 Campaign Runner
 Quality Assurance
 Goal Attainment
 Team Leadership
 Performance Overviews
 Creative Marketing
 PR Relations
 Customer Satisfaction
 Product Development
 Retail Marketing
 Advertisement
 Marketing Planner
 Branding
 Awareness
 Business Ventures
 Designed new products for better customer satisfaction.
 Ran paid online campaigns on various platforms for promotion.
 Increased clientage from 30% to 50%.
 Taken hcstores.com products to Amazon and eBay platforms and sold products throughout
Europe.
 Supervised and build marketing teams for better results.
 Supervised sales and business teams in Italy to spread the marketing campaigns to outreach
customers.

公司标识
Sales And Marketing Coordination
ARENCO GROUP UAE
Mar 2014 - Feb 2017 | Dubai, United Arab Emirates

Plan marketing and branding objectives.
Expand product solutions and offerings.
Prepare marketing strategies alongside other company executives and staff.
Analyze market trends and recommend changes to marketing and business development strategies based on analysis and feedback.
Give Trainings to sales staff timely.
Ensure brand messages are consistent.
Gather and analyze customer insight.
Motivate Sales Reps to increase sales and increase Job Satisfaction.
Deepen relationships with all media to ensure the most effective messaging and positioning of the organization.
Take calculated risks based on data-driven analytics.
Drive overall CRM and direct marketing.
Engage other organizations within the community.
Collaborate with sales to develop strategic partnership activities and implement the execution framework and strategic plan on identified opportunities.
Develop and lead a marketing/Sales team that will develop and execute new concepts, business models, channels and partners to position business as innovator and leader.
Increased customer satisfaction through best practices.

公司标识
HR Manager
Honig Pharmaceutical Pvt Ltd
Mar 2012 - Mar 2014 | Rawalpindi, Pakistan

 Develop and implement HR strategies and initiatives aligned with the overall business strategy
 Support current and future business needs through the development, engagement, motivation and preservation of human capital
 Develop and monitor overall administrative strategies, systems, tactics and procedures across the assigned branches.
 Bridge management and employee relations by addressing demands, grievances or other issues
 Nurture a positive working environment
 Manage the recruitment and selection process
 Maintaining overall security of braches.
 Maintain attendance of staff and coordinate with pay roll manager for salaries.
 Assess training needs to apply and monitor training programs
 Report to management and provide decision support through administrative metrics
 Ensure legal compliance
 Through my pooling skills I short-listed candidates as per Job requirement and scheduled interviews.
 Through my leadership skills I managed to lead lower staff and motivated them to work for their betterment.

学历

Google
证书, The Online Marketing Fundamentals‎
Digital Marketing
Completed
2018
Riphah International University
硕士, 工商管理硕士学位, BBA‎
Marketing, Branding, Advertisement
CGPA 2.6/4
2012
College of information technology
中级/A级, , I.C.S‎
Computer Science
所占比重 49%
2008
Sir Syed Public School
大学入学/0级, , Matric in Computer Science‎
Science
所占比重 50%
2005
Thames School of Business
, Spoken English‎
English Linguistics
等级 A
2005

技能

中级 Canva
熟练 Google Ads
熟练 Meta Ads
熟练 Tiktok Ads
熟练 Business Strategy
熟练 Presentable
熟练 Relationship Building
熟练 Understanding of audit
熟练 Writing Proposals
熟练 Adaptive Leadership
熟练 Ads Copywriting
熟练 Ads Management
熟练 Advertising Research
熟练 AI Programs
熟练 Amin Management
熟练 analyse data with analytic tools
熟练 Analysis of Information
熟练 Analytical Skills
熟练 Aseptic Technique Knowledge
熟练 • Exceptional Linkages Building
熟练 B2B Business Development
熟练 B2B Marketing Strategies
熟练 Branch Administration Skills
熟练 Brand Advertising
熟练 Brand Collaboration
熟练 Brand Development
熟练 Brand Development Strategies
熟练 Brand Management
熟练 Brand Performance Management
熟练 Branding Ldeas
熟练 British Accents
熟练 Budget Forecasting
熟练 Budget Forecasts
熟练 Budget Management
熟练 Budgeting & Forecasting
熟练 Building Relationships
熟练 Business Analysis
熟练 Business Development
熟练 Business Development Skills
熟练 Business Development Process
熟练 Business Development Strategies
熟练 Business Dnvelopment
熟练 Business Management
熟练 Campaign Tracking
熟练 Canlendar Management
熟练 Canvas
熟练 Client Followup
熟练 Client Dealing 
熟练 Client Derailing
熟练 Client Followup

语言

熟练 乌尔都语
初学者 阿拉伯语
中级 旁遮普语
熟练 英语