Responsibilities/Accomplishments
Planning and execution of the campaign to increase the brand visibility and sales to the customer through BTL and digital campaigns.
Budgeting and seasonality of the marketing campaigns to be executed for the distribution and retail network.
Participated in the launch of a new product by the company (HD Putty) in paint industry.
Conducted market researches on paint industry nation-wide regarding competitors products.
Planned and executed several events and campaigns for the launch.
Took part in the sales team trainings.
Executed the campaigns nation-wide for B2B Customers.
Conceived and executed the dealer reward program.
Worked on the Eid campaigns to engage with customers.
Worked on the nation-wide launch for the new product (HD Putty).
Coordinated with sales team across nation to ensure availability of POS materials and product liquidation in the market through painters and masons.
Took part in nationwide painters and retailers incentivization programs.

Developed their social media marketing platforms. Managed the content for the specified target market. Applied beta testing over the posts and content. Gathered the artwork for the page.
-Managed to bring in high audience from all over Punjab through Facebook business manager.
Also managed the sales coming from social media platforms. Planned bookings, appointments, visits accordingly.

Directed more than 15 events for lahore school of Economics. Worked as an official director for Lahore school debating society and it 2017 our event was recognized as the third largest debating competition in Asia.