概要


Experienced Digital Marketing Professional with extensive experience in building, maintaining, and running successful digital marketing campaigns. Working within the Marketing &Communications team, the role involves developing the online marketing strategy as well as hands on delivery and execution.


- Creating and updating digital marketing strategies that willsupportthe organization to achieve its aims as part of the overall Marketing and Communication plans


- Reviewing new technologies and keeping the company atthe forefront of developments in digital marketing


- Using appropriate analytics to measure, evaluate and report against goals and performance of all digital marketing activity


- Developing and managing digital marketing campaigns across multiple channels utilizing tools and techniques as appropriate including e-mail marketing, paid search, SEO and PPC


项目

Tutoria.pk
Silver Star C&R
Shaadee.pk

工作经历

公司标识
Senior Project Manager
Seed Analytica
Sep 2022 - Jan 2023 | Islamabad, Pakistan

公司标识
Assistant Manager Digital Marketing
Dancom Pakistan pvt. ltd.
May 2017 - Sep 2022 | Islamabad, Pakistan

Handling digital marketing campaigns' budget of more than Rs. 2 million /month
Facebook, Instagram, Google, Twitter and LinkedIn Advertisement
Weekly Reports on Ads Performance &ROI evaluation
Having strong grip on numbers (finance), public dealing and human resource developmentinitiatives
Suggesting improvements for Digital Marketing: internal architecture, identifying content gaps and communicating any new content opportunities
Branding, advertising, marketing &TVC production for Dancom Pakistan and sister companies
Optimizing Google analytics to track revenue performance of existing campaigns
Conducting keyword research based highly relevant and trafficked keywords.
Organizing and planning the community management on social media: LinkedIn, Twitter, Facebook, Google and Pinterest accounts
Facebook live coverage and ensuring digital engagement with target audience/customers
Coordinating exhibitions and stall activities with team, vendors and designers
Coordinating with the web developmentteam for integrating audience-tracking, ROI Evaluation, remarketing and contentstrategic digital marketing

公司标识
Digital Marketing Strategist
The Address Pakistan Pvt. Ltd.
Apr 2016 - Apr 2017 | Islamabad, Pakistan


Sponsored marketing on Social Media platforms
Handling Facebook Accounts
PR building and customer handling
Weekly Reports on Ads Performance & ROI evaluation
Weekly/ Monthly Audit report working with Finance Team
Coordinating with Line Manager designing and implementing work flow of Business Development Executives

公司标识
Social Media Marketing/ HR Officer
Holiday Planner
Feb 2015 - Mar 2016 | Rawalpindi, Pakistan


Organized and planned the community management on social media: LinkedIn, Twitter, Facebook, Google+, Pinterest accounts
Handling Facebook Accounts
Sponsored marketing on Social Media platforms
Aligning Interviews and shortlisting New hirings
Data Entrying recruitments

学历

Bahria University
硕士, 科学硕士学位, ‎
Management Sciences
2023
Virtual University of Pakistan
硕士, , ‎
Economics, Public Administration, Sociology
CGPA 3.3/4
2021
Allama Iqbal Open University (AIOU)
学士, 艺术学士, ‎
Arts, Mass Communication
2018
Nicon Group of Colleges
证书, IELTS‎
Language (English)
Completed
2015
Saint Mary's College
中级/A级, 贸易学学生, ‎
Accounting & Finance, Commerce, Economics
所占比重 %
2013
Saint Mary's Academy
大学入学/0级, 科学, ‎
Chemistry, Computer, Physics
所占比重 %
2011
Univeristy of Cambridge
证书, Cambridge International Primary Achievement Test‎
English, Mathematics
Completed
2007

技能

熟练 Product Marketing
熟练 SMM
熟练 Account Marketing
熟练 Accounts / Manager
熟练 ad designs
熟练 Administration Tasks
熟练 Adobe Illustrator
熟练 Adobe Phoo Shop
熟练 Adobe Photoshop
熟练 Adobe Photoshop 
熟练 ADS
熟练 Ads Management
熟练 Advertising Management
熟练 Aesthetic Procedures Knowledge
熟练 AI Programs
熟练 American Accent
熟练 Analytical Skills
熟练 Analytical Skils
中级 Animation Editing
熟练 Appointment Generation
熟练 Appointment Scheduling
中级 ASO
熟练 Asset Management Skills
熟练  Adobe Premiere Pro
熟练 B2B Manager
熟练 Backlinks
熟练 Banner Creation
熟练 Bio Surgery
熟练 Blog Marketing
熟练 Blog Posting
熟练 Blog Posts
中级 Blog Writing
熟练 Blogging Skills
熟练 Brand Advertising
熟练 Brand Development
熟练 Brand Management
熟练 Brand Performance Management
熟练 Business Analysis
熟练 Business Development Process
熟练 Caht Handling
熟练 Campaign Building
熟练 Campaign Concepts
熟练 Campaign Managment
熟练 Canlendar Management
熟练 Caption Translation
熟练 Chemical Researching
熟练 Client Relationship Management
熟练 CMS
熟练 Command on YouTube
熟练 Communication for Development

语言

熟练 乌尔都语
熟练 英语

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