Extensive retail and electronic sales experience directing initiatives aimed at increasing individual accountability to drive sales, decrease expenses, and enhance operational processes. Respected leader, committed to fostering company cultures based on employee career development, customer satisfaction, aesthetic merchandise appeal, and a cohesive team approach Expert in tapping into identified opportunities by having the right people, programs, and processes in place.
Leverages dedication to strategic monthly visits to various locations to promote communication and increase accountability in order to meet fiscal commitments. Strategic and results-oriented leader with cross-functional expertise spanning finance, merchandising, and human resource management necessary in launching new locations. Genuine relationship-builder with employees, customers, vendors, and C-Level management.
My key skills include Retail Business • B2B, distributors • Dealers Sales Marketing • Data Management • Data Analysis • CRM activities • Team Training & Development • Consumer Behaviors Studies • NPS Net-Promoter-Score Management
Technical Expertise: MS Office Excel, PowerPoint, Outlook. Advance • MS Excel (Pivot Table, Data-Base Management, Dash-Boards Management • CRM activities • Sales Forecasting based on past Sale & Future next expected Sale.
My professional background and great industrial exposure coupled with an excellent track record makes me an ideal candidate for executive roles. As such I would welcome a discussion regarding opportunities with your organization that fit my background.
Head of Retail (2007-2016, 2017 – Present) || National Sales Manager (Apr 2016 - Mar 2017)
Regional Sales Manager (Apr 2004 - Mar 2007) || Regional Sales 5 Years (1999 Apr – Mar 2004)
Marketing Manager (May 1994 - Mar 1999)
Provide Leadership through coaching and development to a member team to gain market share and attain a yearly budget of +$25M. Create reports to find new opportunities to grow volume, and increase productivity and revenue goals.
Establish strong relationships with Store managers, District Managers, and Key Account Managers. Communicate and lead effective display execution for the field sales team to ensure flawless execution of local initiatives.
Establish superb customer relations through monthly planning meetings; utilized multiple data sources to prepare and conduct fact-based in-store presentations to store management.
Led sales of an extensive variety of products, and managed the merchandising within a territory to deliver budgeted revenue. Coached, developed, and managed merchandisers to maximize service, productivity, and display building.
Negotiated with store personnel to achieve win-win results and develop strong customer relationships; forecasted weekly and monthly volume and merchandising needs for territory.
Key Contributions:
Directed the company to the single largest comp store gain in 2012 (+12.14%)
Re-focused efforts on attracting the 80% customer vs. the 20%, visit audit rolled out adding structure and accountability.
Completely restructured sale events resulting in huge gains in unit sell-through with minimal margin erosion.
Implemented company-marketing cadence through e-blast programs also wrote and implemented policies and procedures.
Implemented KPIs on a by store basis to the business, restructured multiple processes, resulting in the savings YTD of 25%
Introduced P & L’ s creating fiscal responsibility partnerships between home office and store