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Marketing Executive

We are seeking a talented and results-driven Marketing Executive with 3-4 years of experience in the solar renewable energy industry. The ideal candidate will have a proven track record of boosting sales through a mix of online and offline marketing efforts. This role involves creating and executing marketing strategies, managing campaigns, and producing engaging content to promote our solar energy solutions.

Key Responsibilities:

Develop and implement effective marketing strategies to promote solar energy solutions and drive business growth.
Create and execute digital and traditional marketing campaigns that resonate with target audiences.
Generate compelling content for promotional materials, including brochures, banners, and social media posts.
Lead on-site marketing efforts, capturing content from solar project locations to showcase our expertise.
Manage social media platforms and other digital channels, creating engaging posts and monitoring campaign performance.
Collaborate with cross-functional teams to ensure alignment in messaging across sales, technical, and project management departments.
Analyze marketing data to assess campaign effectiveness and identify opportunities for improvement.
Stay up-to-date on industry trends and marketing innovations to incorporate fresh ideas into strategies.

Skills Required:

Strong understanding of both digital and traditional marketing methods.
Proven ability to create and implement strategies that drive sales and enhance brand visibility.
Excellent content creation and communication skills, with the ability to engage audiences effectively.
Strong organizational skills, with the ability to manage multiple projects in a fast-paced environment.
Ability to work collaboratively with internal teams to align marketing efforts with business objectives.
Analytical mindset with the ability to measure campaign performance and suggest improvements

Qualifications:

Bachelor’s degree in Marketing, Communications, or a related field.
3-4 years of experience in marketing, particularly within the solar renewable energy sector.
Demonstrated ability to drive sales and increase brand visibility through both digital and traditional marketing methods.
Strong communication and content creation skills, with the ability to engage audiences effectively.
Ability to manage multiple projects and work in a fast-paced environment.
Creative, detail-oriented, and skilled in problem-solving.