AWOK is the UAE’s leading online shopping platform. The e-commerce site is home to reliable, quality products sold at the most competitive prices. Founded by Ulugbek Yuldashev in April 2013, AWOK initially sold electronics and gadgets. However, the company has grown substantially since and now sells a wide-ranging, versatile product selection including consumer electronics, health & beauty, household appliances, and jewelry; with new items added to the website daily.

Mission:
Our mission is to make online shopping experience unique and personalized for our users by delivering outstanding value, continuous innovation whilst fulfilling our promise of "Always Low Prices" before they know it.

Vision:
To be the global leader in personalised customers Online Shopping experience.