Content Strategy: Developing and implementing content strategies for various social media platforms based on the target audience, brand identity, and marketing objectives.
Content Creation: Creating engaging and relevant content such as posts, images, videos, and stories tailored to each platform's requirements and best practices.
Community Engagement: Interacting with the audience by responding to comments, messages, and mentions, fostering conversations, and building relationships with followers.
Campaign Management: Planning, executing, and monitoring social media advertising campaigns to increase reach, engagement, and conversions. This includes budget allocation, ad targeting, and performance analysis.
Analytics and Reporting: Using analytics tools to track key performance metrics such as engagement, reach, impressions, click-through rates, and conversions. Generating regular reports to assess the effectiveness of social media efforts and identify areas for improvement.
Social Media Monitoring: Monitoring social media channels for the brand.
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