Digital Marketing Manager

We are seeking an experienced and results-oriented Digital Marketing Manager to join our team on a full-time basis in Islamabad. The ideal candidate will have a strong background in managing and optimizing digital marketing campaigns. Expertise in Google Ads, SEO, Google Adwords, Linkedin Ads, Meta (Facebook/Instagram) Ads, and retargeting strategies is essential.

If you have a proven track record of driving traffic, boosting sales, and optimizing digital campaigns for businesses, we want to hear from you!

Key Responsibilities:

Develop and implement digital marketing strategies focused on increasing traffic, engagement, and conversions for websites.
Manage and optimize SEO campaigns to improve organic rankings and visibility, ensuring best practices are followed for on-page, off-page, and technical SEO.
Plan, manage, and optimize Google Merchant Center Ads: Drive product sales by ensuring the successful implementation of ads and performance tracking.
Create and manage paid ad campaigns on Google Adwords and Meta (Facebook/Instagram), focusing on maximizing ROI for eCommerce businesses.
Social Media Management: Oversee content creation and manage social media campaigns to engage audiences and drive traffic to platforms.
Design and implement retargeting campaigns to re-engage potential customers and boost conversion rates.
Analyze and report on performance metrics using tools such as Google Analytics, SEMrush, and Google Merchant Center, providing actionable insights for continuous improvement.
Manage campaign budgets and ensure that spending is aligned with business goals and KPIs.
Collaborate with internal teams (designers, developers) to create effective ad creatives, and landing pages, and optimize them.