 Designing & implementing new training modules and updating existing ones
 Analyzing and assessing training needs of the organization
 Liaison with Internal & External Stakeholders
 Introduce Innovative Training & Marketing Methodologies
 Develop Learning Culture
 To Create a winning culture by reinforcing CCI Values & Employee Engagement
 Training for Key Customers

 Capture Channel Growth by leveraging Loyalty Plans (Coke Club) of Customer Marketing and customized activation (Town Storming, Blitz etc.)
 Execute On-store executional excellence at Traditional Trade and OP Channel.
 Execute outlet activations as per Picture of Success.
 Develop Customized Activation Plans and Picture of Success (PicOS) through analyzing channel wise OBPPC as well as coordinating with regional teams
 Plan & execute promotional tools for retailers to drive sales through multiple point of interceptions.
 Direct Marketing Expense (DME) Handling/Tracking
 BTL Activities / Activation (In store) – Golden Stores and Walk In are the ongoing projects
 Supporting ATL through Trade Execution – Share a Coke is the biggest ongoing
 Planning and execution of Consumer Promotions – i.e. Coke and Meal, Sprite and Spicy and Fanta Snaking campaign

 Smooth functioning of Consumers / Customers Complaints
 Daily / Weekly & Monthly Reporting’s
 Ensure timely resolution of Quality / Feedback / Sales Related complaints.
 Competition Insights
 RGB UTC POSM Audit & Display Drive Audit
 Activation of Fanta CITRUS Universities VPO
 Product Feedback Survey of NPDs Fanta CITRUS (Customer/Consumer)