With over 22 years of diverse experience in various industries, such as NGOs, law enforcement, media, retail, banking, real estate, higher education, telecom, call centers, and IT, I have developed a strong command of managing people, processes, and businesses.
Currently, I am a Consultant Communication and Policy Officer at World Patients Alliance (WPA), where I am responsible for designing and developing comprehensive communication and policy campaigns, as well as managing the website, social media, newsletter, annual report, and other documents for the organization. I also handle membership engagement, policy development, and research and development projects in coordination with the board of directors, staff, and member organizations.
My core competencies include administration, operations, customer service, monitoring and evaluation, coordination, process and executive support, and communication. I am passionate about advancing the rights and interests of patients worldwide, and I have a Master of Public Administration degree with a focus on public policy.
I always remember the details of my job and the trust of my employer in me and my performance. I am motivated by the opportunity to contribute to the mission and vision of WPA and to make a positive difference in the lives of millions of patients around the globe.
Responsible for designing and developing Comprehensive Communication and Policy Campaigns in addition to required communication material for the non-government world largest umbrella organization promoting patient advocacy, patient engagement and provision of non-discriminatory healthcare. Responsible for coordination and maintaining relationship with 455 patient-advocacy organizations worldwide in Asia Pacific, Europe, PAHO and Africa. Responsible for website and social media community management. Responsible for periodic issuance of WPA Newsletter in coordination with BOD, staffs and member organizations. Responsible for Membership Engagement, contacting and inviting potential-member organizations, developing and implementing policies, WPA Annual Report and other assignments. Also responsible for arranging online events, webinars, workshops on Patient Safety e.g. Diagnostic Errors, Clinical Trials, Person-centered healthcare, Patient Engagement in Medication etc. Reference: Dr. Hussain Jafri, DG (Punjab Govt. TODRI)
Responsible for complete operations including, but not limited to, maintaining university relations, PR, administration, front-desk, admissions, student affairs, on-boarding, liaison, marketing, conduct of examination and conduct of biolabs for one of 230 campuses spread across Pakistan. Headed Security, Networking, Office Support and Administrative teams.
i. Conducted 3rd-party entrance and recruitment tests for UET, GIKI, FIA ii. Consolidated footprint by enhancing 200% admissions. iii. Implemented and maintained HEC directives and SOPs. Iv. Implemented and imparted core university values among students. V. Provided administrative and academic support to more than 450 campus students in-person as well as through online groups, communities and android apps. Reference: Tahir Malik, Director Campuses Lahore/Islamabad
Responsible for complete operations including, but not limited to, media coordination and management of Punjab Police’s special center for electronic, print and social media monitoring. Liaised with top-tier Media journalists of crime-beat in print, electronic and social media. Managed all social media handles as Spokesperson, improved and managed media & public perception of Punjab Safe Cities Authority.
i. Launched and represented Pakistan’s one-of-a-kind integrated security setup in media. ii. Liaised with various Police branches and LEAs for information and intelligence sharing. iii. Strategic and periodic release of information e.g. TV integration and press releases iv. Event Management for promotion of PSCA, Punjab Police, City Traffic Police. V. Managed successful interactive print, electronic and social media campaigns by inviting famous dignitaries, sports icons, political stalwarts and TV artists on Raasta FM 88.6 for City Traffic Police. Reference: Dr. Akbar Nasir Khan PSP. IGP, Islamabad
Responsible for overseeing Administration & HR departments in addition to providing total process, personal & programing support to the Managing Director of ATV Pakistan, A-Plus Entertainment and Public News (TV Channels).
ü i. Acting as 2IC to the Managing Director, managing MD Office and meeting all stakeholders ii. Smooth functioning of 13 collaborating departments of Sports Star International iii. Successful conduct of Ramadan Transmission 2015 iv. Protocol services v. Responsible for content creation/acquisition vi. Responsible for program integrations vii. Responsible for program budgeting in addition to administrative budgeting. viii. Responsible for website management, content creation and community management on all social media handles of the network – supervised a dedicated SM team. Reference: Jawad Hanif, MD A-plus Entertainment
Responsible for marketing, communications and soft-skills development within teams of 9 supestores branches in Mecca, KSA.
i. Managed cash collection and change-money through the grand event of Hajj and hectic Umrah Seasons. ii. Networked and increased PR with Saudi Central Bank, Financial Regulatory Authority and commercial banks. iii. Coaching induced transoformation
Responsible for oprations of Service Qulaity Division and implementation of Service Quality/Council directives in all Lahore branches. Also responsible for visiting, training, coaching, conduct and sharing of service audits in order to improve overall service level through individual performances and SLA-driven coordinated departmental inputs.
i. Winner of Excellent Commitment Awards for 4 years in a row from 2008 to 2011. ii. Designed SLAs, Spot Check tools and various other forms iii. Trained and monitored all branch functionaries in 3 different regions of the bank comprising 66 branches.
I was responsible for quality-answering to more than 400 pedantic banking clients every day – coming from all walks of life and professions – in Dubai, UAE. During a time-limited cum extensively monitored phone call, I had to answer diverse queries, deliver required services, execute instructions and sell other banking products while operating state-of-the-art software(s) and thus making the whole call a ‘wow!’ service experience for the callers. That’s the only reason the same “Non Stop Banking Center” won “Best UAE Call Center” award for three years in a row.
Later on, I worked as a de facto Coordinator NSBC and my job was comprised of channeling all instructions forwarded by PBOs to concerned departments, follow up and execution.
I was responsible for total executive, secretarial & administrative support to the CEO and, at times, Directors of the Housing Project from the Pakistani camps. High-level internal and external correspondences, electronic responses, facsimiles, management of diaries, calendar, events and (minutes of) meetings were the main attributes that enriched my learning and experiences there. I was also responsible for File-management and total upkeep of the record room.
I served Sujhaat Azeem sahib who was consultant to PM of Pakistan, Head CAA, CEO Nortel Pakistan, CEO Apollo Telecom and CEO & Chairman Sukh Chayn Gardens Housing Estate at the same time.
Phone Banking Services to Citibank Customers. Phone Banking, Cross-Sell, Execution of instrutions - Answers to queries. We were based at Al-falah Building branch, Lahore.
I was responsible for complete and smooth operations of nationwide contact center for Pakistan’s one of the leading telecom companies dealing in calling cards, pay-phones and satellite communications. I was responsible for team-building, its management, evaluation, assessment and development inline with customer satisfaction vis-à-vis company policies. I also envisaged and contributed / provided text to various sections / segments of the company website, prepared fortnight and monthly reports showing market trends for the management based on the data collected. Skill-set: People Management & as above.
The very meticulously selected team of Customer Services Representatives, keeping the international professional norms and sophistication intact, proved to be a trendsetter for its forthcoming counterparts by delivering exceptional Customer & Product Support and thus won with it the attention of phenomenal organizations/investors to probe Pakistan as a reliable and standard option for outsourcing concerns. I have had the honor of being an integral part of the International Call Center fraternity in Pakistan.