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Quick Review:





A marketer with a passion of building brands and delighting consumers with the education of Fashion marketing ,Brand Management , Specialization in Advertising Communication , and self-education awith 15 years of Fashion Brand Management experiences has given me the dynamic to contributes effectively in transforming any peripheral brand into aspirational brand. Associated directly and in directly with most of the leading brands

Directly as head of Marketing, Cambridge, Zeen, GUTS, license, edenrobe, GS – Textile, Adverto, digital and photography. Indirectly as Guddu Shani team contributed in the advertising and campaign photography work of Khaadi , Alkaram, Nishat , AUJ & J.

پراجیکٹس

Objective Reality meets Subjective Expectation - J. Junaid Jamsheed
Acceptable to Exceptional - AlKaram
Mainstream to Aspirational - IDEAS
5 Dimension of Branding - Uniworth Case study

تجربہ

کمپنی کا لوگو
Lead Marketing Consultant
Expostore & SSFabrics
جنوری ۲۰۲۱ - موجودہ | Karachi, Pakistan


کمپنی کا لوگو
Head of Marketing
Diners - Al Baraka Apparels
مارچ ۲۰۱۹ - اگست ۲۰۲۰ | Karachi, Pakistan

Responsible for Overall Conventional and Digital /Performance Marketing ways forwards

کمپنی کا لوگو
COO - Business Alliance Partner - Karachi
Guddushani (Pvt.) Ltd - For textile / Content / YESONLINE.PK
جولائی ۲۰۱۷ - فروری ۲۰۱۸ | Karachi, Pakistan

A brand for Youth by Youth : To become a trendsetting & ever evolving fashion brand for Millennial, Gen-z & Gen-Alpha by contemporizing tradition in to urban lifestyle and contributing towards betterment with social element of the brand
www.yesonline.pk

کمپنی کا لوگو
Head of Marketing
Eden Robe
فروری ۲۰۱٦ - جولائی ۲۰۱۷ | Karachi, Pakistan

Setting and Monitoring Brand Positioning
Strategic Planning for Seasonal Marketing Campaign
Evaluation of Marketing Budgets
Campaigns Planning and Execution
Media Planning
Visual Merchandising Strategy and Implementation
Events planning
Directing Advertising agency on Creative campaign and communication strategies
Coordination with Architect firm on Retail stores designing
Retail store promotion strategies
Product Promotion Strategies
Yearly Growth Implementation Planning
Digital Brand Building
Visual Merchandising
PR Planning

کمپنی کا لوگو
CEO
Guddushani (Pvt.) Ltd
ستمبر ۲۰۱۵ - جنوری ۲۰۱٦ | Lahore, Pakistan

led the team of 40 plus professional having expertise in Digital branding , Fashion photography , Content Marketing , Pre and Post Production team, the Guddushani (Pvt.) ltd group includes GS Digital / GS Adverto / 360degrees Photography / Guddushani films and Photography. Dominating role to increase team productivity , company P/L and most importantly making everyone align to the nucleus of the Company

کمپنی کا لوگو
Sr. Brand Manager
Cambridge Garment Industries
جنوری ۲۰۰۸ - اگست ۲۰۱۵ | Karachi, Pakistan

Strategic Planning for seasonal Marketing Campaigns
Setting and monitoring Brand Positioning
Inbound & Outbound Communication Strategy
Campaign Photography
Evaluation of Marketing Budget
Measuring ROAS
Over all Media Planning & Buying
Digital Brand Building
Specified outlet promotional strategies and implementations
Events planning Directing advertising agencies on Brand Campaign creatives.

تعلیم

Google
سرٹیفیکیشن, Google Certified Marketer‎
SEO , SEM , PPC , SERP , On & off page SEO
مکمل
2018
University of Arts London
سرٹیفیکیشن, Fashion Marketing‎
Marketing and Brand Management
مکمل
2014
Institute of Business Management (IoBM)
ماسٹرز, ماسٹرز ان بزنس ایڈمنسٹریشن, ‎
Marketing and Brand Management
CGPA 3.1/4
2000

پیشہ ورانہ مہارتیں

ماہر Advertising Management
متوسط B2B Manager
ماہر Brand Management
ماہر Branding Skills
ماہر Craft Command
ماہر Creative Arts
ماہر Customer Acquisition
ماہر E -Commerce
ماہر Embroidery Machine Knowledge
متوسط Enviornment Knowledge
ماہر Fashion Marketing
ماہر Food Labeling
متوسط Health and Safety (EHS)
ماہر Key Account Handling
ماہر Preparation of Order
ماہر Promotions
ماہر Record Keeping
متوسط RESTful APIs
ماہر Retail Knowledge
ماہر Self Discipline
ماہر Software Documentation Maintenance
ماہر TikTok Knowledge
ماہر Vape Knowledge

زبانیں

ماہر انگریزی

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