• Implement long-term and project-based sponsorship and business development strategies to meet Akhuwat’s goals for cash and in-kind sponsorship and to attract and retain partners.
• Deliver day to day account management of partner relationships and managing a selection of current partner agreements.
• Spearheading initiatives and support new business development research, database management, communication files, proposals and pitches.
• Manage benefit delivery, tracking of benefits and support partners to leverage all available to them via their agreement.
• Proactively seek opportunities within Akhuwat Donor/business Community, programs and events for better partner engagement.
• Actively deliver onboarding processes such as internal briefings to relevant departments for new partnerships, roll out of entitled benefits and renewal process to successfully retain long term relationships. Prepare reports when required on partner activity.
• Promote Akhuwat’s vision and mission in a positive light to stakeholders.
• Support and work closely with Programs and Grants division on partnership relationships, events and team processes

• Responsible for spearheading the creative and content strategy for Embrace IT products more specifically Service lovers and Workspace.
• Defining the product vision, its road map while working with th, support teams to ensure revenue.
• Define product and marketing strategy, ensuring that the strategies support the company’s overall strategy and goals.
• Responsible for distributing content and lead generation for the product.
• Driving and managing the digital marketing domains including SEO and Google Ads.
• Strategizing B2B and B2C-level email strategy experience; devising social and digital campaigns for the products launch (phase wise)
• Develop core positioning and messaging for the product
• Ensure that high-quality services are delivered effectively and consistently, whether it is direct or indirect communications.
• Drive the execution of global social strategy across the entire marketing funnel (reach, engagement, conversion, support, retention, advocacy)

• Manage the overall marketing activities including Public Relations for promoting the National Incubation Center
• Responsible for delivering marketing campaigns, branding, and online marketing in coordination with program and community,
• Involved in developing marketing collateral for brand awareness
• Responsible for external PR and marketing activities and maximizing opportunities for communications activity
PR Activities
• Responsible for identifying press opportunities both internally and externally
• To maintain and monitor daily press communications activity
• To develop corporate messages and disseminate proactively
Social Media and Website
• Responsible for all online social media activities and campaigns
• Responsible for maintaining and updating the NIC and TeamUp website.
• Seek opportunities to improve the use of social media and develop followers

Marketing
● Responsible for defining and executing Evamp & Saanga’s ongoing marketing and sales programme.
● Manage day-to-day marketing and branding activities for the company
● Advertising, Printing and Public Relations: coordinate content, printing and publication of evamp’s corporate
● Responsible for monthly newsletter contenti and production,
● Developing product papers and corporate presentations for the clients as well as the company.
● Review and develop company’s marketing content on the website and social media.
Business Development:
• Identify and interact with prospective leads
• Establish and maintain relationships with clients/customers; Liaison between the company and clients, already working on two accounts for Evamp Saanga Social Media and Mobile Application development.
• Secure meetings for hand-off to sales, timely follow-up, and playing an active role in increasing close rates.
Social Media
● Create and develop content for clients on facebook, twitter for Mobicash, Audi,
● Develop and devise social media strategies for Audi Pakistan
● Overseeing the social media strategy for the clients.
● Management and implementation of social media strategies.
● Monitoring and Reporting of social media strategies and applications.
● Controlling and improving social media tactics for the company and our clients.