Handling:
•      Search Engine Marketing (Google Search & Display Network) (SEM)
•      Social Media Marketing (SMM)
•      Search Engine Optimization (SEO)
 
Activities and Achievements
•      Increasing the site traffic of the store by more than 80% for the last 9 months through SEM (Google Search & Display Ads), SMM (Facebook, Instagram & Twitter), and SEO.
•      Organized an Exhibition in the month of March which went very well and we got a great boost in sales.
•      Increased the sale by 400% in the month of March.
•      Increasing the sales by an average of 20% to 40% each month
•      Increasing Facebook page followers/likes around 6000-8000 each month
•      Coordinating with designers & Developers to test new campaigns and to improve the user experience of the website.
•      Coordinating with the SEO Executive for Planning & Implementation
•      Ranked maximum generic, direct selling, and longtail keywords on the first page of Google within the 4 months
•      Increasing the organic traffic of the store by 30% each month
•      Handling Social Media Posts (Facebook, Instagram, Twitter, Pinterest)
•      Customer Service – Handling Live Chat, Facebook & Instagram Chat and actively attending the visitors coming to the office for checking out the products
•      Coordinating with Logistics Department regarding order processing to order delivery on time.
•      Coordinating with complain Department to update clients (on chat) about their complaints and speeding up complaints resolving process.
•      Content editing & publishing on MAGENTO
•      Measuring & reporting the performance of the Paid Marketing Campaigns on Google Ads (Search & Display Ads), Facebook & Instagram (PPC, CPC, CPL, Catalog sales ads, Catalog sales to lookalike audience, Catalog sales on Cart abandons, Catalog sales ads for existing customers)
•      R&D on New Campaigns
•      Learning new things day by day

Responsible For: Digital Marketing Research Lead Generation & Monitoring Google Adwords Google Analytics Google Webmaster Tools Coordination with Development Team Participation in Designing new website layouts Measuring Performances & Providing Feedback Research & Development Managing Freelance Team (Includes:
• Content Writer, SEO Executive, Social Media Executive) On-Page SEO
• Market Research.
• Keyword Research and Analysis.
• Resolving all Meta Data Issues (MozPro Reports)
• Internal Linking Structure.
• Keyword Density.
• Heading Tag Optimization.
• XML Sitemap Google Merchant Center
• Handling Google Shopping Account
• Monitoring of Campaigns
• Adding New Hot Selling Products aftermarket research

Responsible For: Digital Marketing Research Devising Strategies Lead Generation & Monitoring (Through Facebook Paid Advertising) Coordination with Development Team Participation in Designing new website layouts Evaluating SEO & Content Strategies Measuring Performances & Providing Feedback Research & Development Social Media Marketing
• Paid Social Media Advertisement
• Organic Social Media Marketing Outdoor Marketing Activities:
• Meeting with around 20 property investors and property dealers in DHA Market & Bahria Towns Market.
• Updates on property Investments
• Handling the sales and purchase of land for the company and for customers

Website Revamp

• Website design suggestions & Recommendations
• Coordination with design dept.
• Proofreading of all website’s content & Suggestions
• Proper Call to Actions (CTAs)
• Writing Autoresponder Emails

Social Media Marketing
• Paid Social Media Advertisement
• Organic Social Media Marketing

Digital Marketing Research
Devising Strategies
Email Marketing (Salesforce & Microsoft Word Mail Merge)
Lead Generation & Monitoring
Google Adwords
Google Analytics
Google Webmaster Tools
Coordination with Development Team
Participation in Designing New website layouts
Evaluating SEO & Content Strategies
Measuring Performances & Providing Feedback
Research & Development
Recruiting & Selecting SEO Resources

Business Development
• Handling the leads
• Handling Freelance Portals (Upwork, Freelancer, Fiverr, PPH etc.)
• Handling Calls to potential leads & Sending emails to them

On-Page SEO
• Market Research.
• Keyword Research and Analysis.
• Title Tag Optimization.
• Meta Description Optimization.
• Heading Tag Optimization.
• Internal Linking Structure.
• Keyword Density.
• Heading Tag Optimization.
• XML Sitemap.

Off Page SEO
• Guest Blogging
• Search Engine Optimization
• Content Marketing
• Link Building
• Blog Commenting
• Handling Community Answering (Yahoo answers, Quora answers, Wiki How, Founderdating, Stackoverflow, Inbound.org Etc.)
• Forums postings (Discussions on the forums)
• Article Submission
• Keyword Blogs

I have been handling the following:

Social Media Marketing
• Paid Social Media Advertisement
• Organic Social Media Marketing
Digital Marketing Research
Devising Strategies
Email Marketing (Salesforce & Microsoft Word Mail Merge)
Lead Generation & Monitoring
Google Adwords
Google Analytics
Google Webmaster Tools
Coordination with Development Team
Participation in Designing New website layouts
Evaluating SEO & Content Strategies
Measuring Performances & Providing Feedback
Research & Development
Recruiting & Selecting SEO Resources
On-Page SEO
• Market Research.
• Keyword Research and Analysis.
• Title Tag Optimization.
• Meta Description Optimization.
• Heading Tag Optimization.
• Internal Linking Structure.
• Keyword Density.
• Heading Tag Optimization.
• Image Optimization.
• Link Optimization.
• XML Sitemap.
Off Page SEO
• Guest Blogging
• Search Engine Optimization
• Content Marketing
• Blog & Web 2.0 Creation
• Directory Submissions
• Link Building
• Blog Commenting
• Social Bookmarking
• Handling Community Answering (Yahoo answers, Quora answers, Wiki How, Founderdating, Stackoverflow, Inbound.org Etc.)
• Forums postings (Discussions on the forums)
• Article Submission
• Press Release Promotion
• Keyword Blogs

Responsible for:
• Coordinating with Web/ Graphic Designing Team
• Digital Marketing Research
• Social Media Marketing
• Devising Strategies
• SEO Counseling
• SEO Research
• Evaluating SEO and Content Strategies
• Measuring Performances and Providing Feedback
• Seeking for more Business Opportunities
• Search Engine Marketing
• Search Engine Optimization
• Web 2.0
• Link Building
• Blog Marketing
• Social Bookmarking
• Blog publishing through Wordpress And sharing on different & popular Social Bookmarking Platforms.
• Forums postings (Discussions on the forums)
• Answers (Yahoo answers, Answer Bag Etc.)

Administration Officer
Responsible for:
• The day-to-day activities of the office; develops policies, procedures.
• Performs research and analysis on specific issues, as required, and independently prepares non-routine letters and/or reports.
• Organizes and facilitates meetings, conferences, and other special events.
• Assists in the coordination, supervision, and completion of special projects, as appropriate.
• Performs miscellaneous job-related duties as assigned.
• All the data of the Employees (New & Old)
• Post ads on Social Media websites & Rozee.pk
• And Collect the Resume and calling for the Interview

Accounts Officer
Responsible for:
• The Petty Cash Expenses
• Payments of Bills
• Preparing payroll reports and statements.
• All meetings with the Bankers
• Maintaining all the Data
• Keeping check on all kind of inventory
• Generate month-end report for External Audit Firm

Data Entry Officer – Supervisor
Responsible for:
• Download all the Leads, follow ups and Closing Calls from my.vocalocity.com (vonage.com)
• Put all the calls to every Recourse’s folder. (56 Recourses) – Performed that on Daily Basis – Independently
• Give training to my Juniors (Vonage Downloading)
• The Canadian Project (Real Estate)

• Search Engine Optimization
• Directories Submission in Relevant categories
• Ebay Adds on Dreamweaver
• Adobe Photoshop for editing the Photos of products.

• Worked in 789 Project (Sim Activation) took inbound calls.
• Up selling of services (A+ all the time)