خلاصہ

Creative, analytical, and performance-driven marketing communication specialist with a wealth of experience in crafting and implementing strategic communications plans. My expertise spans a range of internal & external communications capabilities, encompassing digital marketing, brand management, media relations, and public relations writing. Additionally, I am adept at organizing marketing & CSR events. I am currently seeking a senior communication role that presents opportunities for learning, growth, and meaningful contribution to both the organization and the broader society. My goal is to leverage my skills to drive success and foster impactful communications.

پراجیکٹس

Celebrity Management
ANNUAL REPORT 2020
Organized Cardiac Health Awareness Session at Oxford University Press (Pak)
Organized NTL - 35 Years Excellence Awards
Represented College of Physicians & Surgeons of Pakistan in RCPSI
ChildLife Satellite Centers in 30 Districts of Sindh - Hum News
International Nurses Day Coverage - GNN
Facilitated Famous Celebrity, Sarwat Gilani\\\'s visit to ER, Civil Hospital
مزید دیکھیے

تجربہ

کمپنی کا لوگو
Marketing and Corporate Communications
Fly Jinnah
مارچ ۲۰۲۳ - موجودہ | Karachi, Pakistan

Corporate Communications: Develop & support marketing & corporate communications strategic plans, & initiatives.brPublic Relations: Acts as point of press, PR agency, manage company\'s press kit, press releases, news monitoring, and crisis management. brPhoto shoots & filming: Align & supervise photo shoots, facilitate photographer & tiktoker for onboard & off board filming. brCorporate Social Responsibility: Oversee the corporate social responsibility (CSR) activities, campaigns, & trips. brInternal Communications: Keep the internal teams informed about the events, campaigns & news through emails & weekly newsletter. brbr
 
Achievements:
Successfully launched Operations for Sharjah, Muscat & Bahrain
Successfully launched 3rd flight of the day Khi - Islamabad, new route - Islamabad - Quetta
Successfully launched FJ Mobile Application Represented FJ at Mashion Bazaar, Matrix Fit Games, PHC Job Fair & Education Expo Participated in Dolmen Shopping Festival, Nigaah Art Awards, Indus Golf Fundraiser, Hum Style Awards, CAS 4th Int Sailing Championship Brand partnerships with PSL & Pearl Continental Hotel. Strategize to improve the brand visibility in malls (Centaurus, Forum, Dolmen, Mall of Lahore, Luckyone Mall) Organized 1st Year Anniversary celebrations across Pakistan Organized Breast Cancer Awareness Session

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Skills: Advertising · Social Media Content · Budgets · Communication Skills · Marketing Communications · Corporate Communications · Public Relations


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کمپنی کا لوگو
Internal Communications Officer
Syngenta Pakistan Limited
جولائی ۲۰۲۱ - جولائی ۲۰۲۲ | Karachi, Pakistan

 To be the guardian of the internal communications strategy, ensuring it is kept up – to date and key milestones are met.  Lead Employee Engagement Program including plantation drive, women\'s day & world environment day.  Create on employee orientation plan & monitor activities accordingly.
 Create and deliver internal communications plan to further increase business -wide engagement with all stakeholders. .  Plan, edit and write content for a variety of internal communications mediums such as quarterly e-newsletter, Yammer and linkedin.  Organize Employee Townhalls & Country Leadership Team meetings.  Organize meetings of GM Pakistan & ensure the effective distribution of daily correspondence to functional heads.
 Writing meeting briefing notes and e-mails to cascade information from leadership to employees across the organization.Achievements: Launched InSyng, E NewsletterbrOrganized and Managed Plantation Drive with Cantonment Board
Launched digital campaign on "World Environment Day"

کمپنی کا لوگو
Manager Communications
CHILDLIFE FOUNDATION
مارچ ۲۰۱۸ - جولائی ۲۰۲۱ | Karachi, Pakistan

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liPR planning & agency management./li
liContent development for annual report, websites, infographic & newsletters./li
liDeveloped digital marketing strategy in accordance with communication plan./li
liPlan, organize & manage events including press briefings, wellness hour, stars night & teamwork award distribution ceremonies./li
liAct as a brand steward to manage digital media, brand creatives & online sentiments./li
liDevise big idea of the camapigns, vendor management & formulation of budget./li
liEnsure close alignment with departmental head by defining KPIs, reviewing post camapign analysis/li
liFacilitate most effective methods & channel for key messages & communication/li
liPlanned & executed promotional campaigns like Let\\'s Reach Every Child, Wiping Mothers Tears with your Zakat, Plant a Tree & Save a life. /li
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liEstablished social media platforms & revamped digital strategy/li
liImproved PR with media & assited in positive image building/li
liBuilt strong relationship with celebrities/li
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کمپنی کا لوگو
Assistant to President
College of Physicians & Surgeons of Pakistan
مارچ ۲۰۱۷ - دسمبر ۲۰۱۷ | Karachi, Pakistan


Managed an extremely active calendar of appointments travel plans, itineraries and agendas
Planning, execution and management of Meetings
Managed Ireland Program of CPSP for doctors across Pakistan
Facilitation in communication between the Presidents office, council and internal departments

Key Accomplishment

Represented College of Physician & Surgeons of Pakistan in Royal College of Physicians of Ireland commitments and responsibilities

کمپنی کا لوگو
Manager Marketing
NTL PVT LTD
اکتوبر ۲۰۱۵ - نومبر ۲۰۱٦ | Karachi, Pakistan


Monitoring and analysis of market trends, marketing research
Revamping of outdated/non performing Express Centers
Organized events tree plantation campaign & 35 years celebrations
Fleet photo-shoot

Key Accomplishments

Launched NTL website & digital platforms as editor
Development and executed training of retail sales team (SFE) and KPIs system
Developed and executed promotional campaigns like 50 discount, Express 48 and Ship & Win

کمپنی کا لوگو
Sr.Officer Marketing & PR
Tabba Heart Institute
فروری ۲۰۱۲ - اپریل ۲۰۱۵ | Karachi, Pakistan


Liaison with Ad agency for execution of ATL & BTL campaigns
Supervised marketing team for organizing all in house events
Content development & execution for POS material (Flyers, Brochures etc.)
Writing & proofing entire content of newsletter heartbeat
Account management for pre-employment screening

Key Accomplishments

Developed & strengthen relationship with the corporates
Revamped digital media strategy & Hosted the editorial board meetings for newsletter

کمپنی کا لوگو
Customer Service Representative
Ufone (Franchise)
فروری ۲۰۰۷ - ستمبر ۲۰۰۹ | Karachi, Pakistan

To interact with the customers face to face.
To issue Pre paid and Post paid connections.
To issue duplicate connections
To communicate value added services to walk in customers.
To maintain daily record for duplicate connections.
To coordinate with Regional Office for day to day task.
To ensure customer satisfaction.
To communicate customers complains to customer support

تعلیم

University of Karachi
ماسٹرز, ماسٹرز ان آرٹس, Masters in Mass Communication‎
Advertising & PR
درجہ A
2012
University of Karachi
ماسٹرز, ماسٹرز ان آرٹس, Masters in Public Administration‎
Marketing
فی صد 73%
2010
University of Karachi
بیچلرز, , Bachelors in Public Administration‎
Management, Marketing, Auditing, Economics, HR, Statistics
2009
Allama Iqbal Govt Girls College
انٹرمیڈیٹ / اے لیول, , FSc (Pre Medical)‎
Biology
درجہ B+
2004
Nasra School, Hansabad Campus
میٹرک / او لیول, , Matriculation in Science‎
Science
درجہ A
2001

پیشہ ورانہ مہارتیں

ماہر Adobe Illustrator
ماہر Brand Activation
ماہر Brand Advertising
ماہر Brand Development
ماہر Brand Management
ابتدائی Business Development
ماہر Communication Skills
ماہر Content Creator
ماہر Cooordination Skills
ماہر Corporate Communications
ماہر Digital Communication
ماہر Digital Communication Strategies
ماہر Digital Copy Writing
ماہر Digital Marketing
ماہر Editing Skills
ماہر Excellent Writing Skills
ماہر Fluent in English
ماہر Influential Communicator
ماہر Lead Genaration
ماہر Leading Diverse Teams
ماہر Linked Analytics
ماہر Managing Large Teams =
ماہر Market Assessment
ماہر Media Outreach
ماہر Media Planning & management
ماہر Media Production
ماہر Negotiatiion Skills
ماہر Negotiation Skills
ماہر Outreach Services
ماہر Persuasion Customer
ماہر Photoshop Skills
ماہر Presentation Skills
ماہر Press Management
ماہر Public Outreach
ماہر Relations Management Skills
ماہر Relationship Planning
ماہر Reports
ماہر Security Principles
ماہر Social Media Optimization
ماہر Social Media Strategies
ماہر Social Media Strategist
متوسط Social Studies Subject Command
ماہر Stock Audit Planning
ماہر Vendor Relations Management
ماہر Writing Skills

زبانیں

ماہر انگریزی

آپ کن کمپنیز کی پیروی کر رہے ہیں

مزید دیکھیے

HINA آپکے جاننے والے

BILAL AKHTAR
iSolutions Pakistan (Pvt) Ltd
Rana Ashraf Rana
United Bank Limited (UBL)
Syed Ahsan Ali
United Bank Limited (UBL) Pakistan
Abdul Rashid
Ministry of Law, Justice & Human Rights, Govt. of Pakistan