Lead, guide and motivate the Regional Sales Force to ensure the sustainable delivery of Regional Sales targets and KPI's.

Evaluate market trends and gather competitive information, identify trends that effect current and future growth of regional sales and distributor’s profitability.
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Contribute to the development of Business Unit Field Sales & Trade Marketing strategies and ensure their execution at Regional level.

Develop, propose and execute Regional plans and objectives in terms of shipment volumes, in market sales, share of market, outlet coverage, Key accounts targets and other key sales indicators.

Ensure efficient implementation of approved plans through clearly communicating expectations to Regional Sales Team & breaking down Regional objectives to Area level.

Experience to Manage Sales Team and Sales volume at Area level
Execute Marketing activities at area level
Team building and drive for results
Budgeting and forecasting
Strategic Planning at Area Level
Help Marketing in Regional campaigns
Control logistics
Build keep relations with Distributors and Trade leverage that relation in best interest of company
Train and Coach Sales Team

Specialties

Sales Marketing
New Business Development
Trade Segmentation
Distribution Management
People Management
Expert of sales analysis
Diversity Management

Received the PMI ABCD Award
Designing and implementing a new coverage model for the distribution in order to get a sale by covering the potential areas
Devising sales strategies in coordination with ASM to achieve Area Sales forecast.
Conducting Area Census & Estimated consumer demand on recurring basis in order to formulate operational plans to achieve sales forecast
Formulating PPOSM deployment plan in line with Area merchandising objectives
Formulating communication strategy routes in order to ensure efficient execution of SCP & Trade programs
Manage operational part of IME & DME budgets to achieve spend efficiency in Area budget
Lead, guide and motivate the Area Sales Force making plans for them and clearly communicating objectives and roles
Performance review of area FSF in light of agreed objectives
•Team Quest
•One Minute Manager
•Creative Problem Solving & Decision Making
•Managing By People
•Managing People in Field (MPIF)
•Commnuication for Result
•Presenting With Impact
•Selling & Merchandising Fundamentals
Initiated & developed a secondary sales recording system in Region.

•liaising and networking with a range of stakeholders including customers, colleagues, suppliers and partner organisations;
•communicating with target audiences and managing customer relationships;
•sourcing advertising opportunities and placing adverts in the press - local, regional, national and specialist publications - or on the radio, depending on the organisation and the campaign;
•managing the production of marketing materials, including leaflets, posters, flyers, newsletters, e-newsletters and DVDs;
•writing and proofreading copy;
•liaising with designers and printers;
•organising photo shoots;
•arranging the effective distribution of marketing materials;
•maintaining and updating customer databases;
•organising and attending events such as conferences, seminars, receptions and exhibitions;
•sourcing and securing sponsorship;
•conducting market research, for example using customer questionnaires and focus groups;
•contributing to, and developing, marketing plans and strategies;
•managing budgets;
•evaluating marketing campaigns;
•monitoring competitor activity;
•supporting the marketing manager and other colleagues.