A results-oriented Sales & Marketing Professional with a proven track record of accomplishments in leading comprehensive trade development strategies to support business goals and objectives. Have a right blend of operational and strategic sales planning experience and hence exhibits sound understanding of FMCG business fundamentals.
Responsible for delivering volume of 110/m annually. ● Managing displays and maintenance team. ● Enhanced the coverage of the assigned Territory from 75 outlets to 80 outlets in the North and Central regions of the Karachi City by the total re-structuring of the Areas and Sections. ● Managing the reporting System to closely monitor the variances of achievements in booking and supply on daily basis. ● Monitoring P.O of various categories ● Maintenance of inventory level in store to avoid shelf OOS ● Managing new stocks & fast moving Sku ● Monitoring inventories to Control shortages ● Sharing market insight report with Brand ● Carrying out Atl/Btl activities