Managing Ginnastic Health Center (Rawalpindi, Lahore and Islamabad)
Managing Ginnastic Arena Gym (Rawalpindi, Lahore and Islamabad)
Hiring and Training Ginnastic Health Center
Hiring and Training Ginnastic Arena
Coordinating and leading sales and marketing force Ginnastic Group
Building coordination between Ginnastic Group’s entities.
Developing and executing global strategic marketing plans, annual sales forecast and regular reviews.
Building and managing relationships with clients, together with the Sales and clinical team.
Mapping potential clients and generate international leads for the group.
Identifying opportunities for sales processes improvements. Oversee implementation.
Report to management on sales and after sales departments activity.
Working with marketing team in the development and implementation.
Staying up to date with latest updates on health industry, process changes and future updates
Developing an annual events calendar for all projects and ensure execution meets set time and quality standards and is aligned with the marketing goals.
Taking part in the selection of new sales and marketing team members and provide the necessary training.
Achievements:
Increased sales through alternatives channel by 100%
Maintaining customer base with leveling churn.
Hired and trained new sales and marketing team.
Hired and trained new clinical and gym team
Execute campaigns by leading cross-departmental teams — including web, e-mail, Social Media, webinar, PR, events, etc
Generate insights and recommendations concerning: marketing, customer relationship management, and webpage design.
Drive display and retargeting programs focusing on customer acquisition.
Critically evaluate marketing campaign results.
Manage SMO, SEO and Patient Care Executives – completing performance reviews and development plans.
Works cross-functionally with Media Team (Production and Graphic Designer) and Digital Marketing Team to support value proposition development.
Responsible for resource planning and management including hiring/interviewing, training, developing, objective setting and performance management.
Work closely with Clinical service team, Patient Advisors, Patient Care Executives, SEO, SMO, and Media Team to achieve goals.
Marketing campaigns, running A/B tests to optimize creative and campaign targeting.
Analyzes market data: Analyzes market trends and makes recommendations for the future.
Evolve and manage the customer life cycle management program, including email marketing.
Cuatomer care dept, supervisor Flagship / mini flagships (North)