Results-driven marketer with unique mix of strategic, creative, operational and technical abilities. With a specialized MBA in Marketing and consistent track record of Above the Line (ATL), Below the Line (BTL), and digital marketing.
Concrete background in: ATL, BTL, Activations, Marketing Automation, Relationship Management, Channel Marketing, Sales Operations, and Strategic Planning.
Strengths
No compromise on Commitments
Proficient in Urdu, English and Punjabi.
Good communication skill gained through my experience in Jobs and good debating skills gained through academics.
Leadership, customer support, meeting assigned tasks within time limits.
Diligent, punctual, zealous, good at team work, a keen observer.
I am currently working at Qarshi Industries as Brand Executive where my core responsibilities are to plan, activate, monitor, and control not only Above the Line (ATL), but Below the Line (BTL), and Digital Marketing (E-Commerce) as well, to assist brand managers.
In summary I have managed 360 degree TV media campaigns from production to airing and evaluation, below the line activities including out of home, direct to consumer, float, trade shows, and point of sale material (POSM). In addition to conventional I have also worked on digital marketing as well.
Started as assistant product manager and after 1 year got promoted to Product Manager. Key roles are to manage customers demand and supply and make long terms relationship with them along with developing more business for company.