Tradekey Pvt. Ltd │www.tradekey.com
Assistant Manager
Affiliates and Partnership Department

Tradekey.com is the world’s leading online business-to-business (B2B) marketplace for international trade having official presence in Saudi Arabia, China and Pakistan.

Responsibilities:

- Identify, recruit and on board new channel partners.
- Manage sales activities of partners - resellers to generate revenue.
- Manage sales pipeline, forecast monthly sales and identify new business opportunities.
- Coordinate with partners to create and execute business plans to meet sales goals.
- Analyze market trends and accordingly develop sales plans to increase brand awareness.
- Develop positive working relationship with partners to build business.
- Stay updated with latest developments in marketplace and competitor activities.
- Address partner related issues, sales conflicts, and pricing issues.
- Assist in partner marketing activities such as tradeshows, campaigns and other promotional activities.
- Acting as a liaison to ensure that channel programs, organizational marketing, and sales activities coincide.

Key Achievements:

- Increased company profit margin by optimizing reseller’s commission.
- Implementing accounting and invoicing information system for automation of reseller operations.
- Revamped Reseller Section on website “Tradekey.com” to generate more productive inquiries.
- Penetrate into new markets and develop resellers and increase brand awareness and revenue.
- Resolved head office sales payment issues while using resellers as payment gateway and saved potential revenue.
- Making resellers more aligned with company objectives and policies by strengthening the SOPs.
- Finding and establishing relationship with Trade bodies such as KITA (Korean international trade association).
- Prepared structured partnership contract which is using company wide.
- Appreciation Letter for “achieving sales targets for the year 2014”.

Responsibilities:

- Responsible for handling key partner accounts that plays a vital role in company’s revenue and make them remain profitable.
- Develop and establish VAR (value added resellers) for company globally particularly in China and increase market penetration and market share.
- Educate and train resellers about product portfolio and complimentary services offered.
- Communicate up-to-date information about new products and enhancements to resellers.
- Develop process improvements to optimize partner management activities.
- Works with partners to develop sales proposals,
- Work closely with customer service and other concerned depts. to ensure partner referred customer’s satisfaction and problem resolution.
- Ensure partner compliance with partner agreement.
- Proactively assesses, clarifies, and validates partner needs on an ongoing basis.
- Establish productive, professional relationship with key partners.

Key Achievements:

- Responsible for handling and managing top revenue generating Partners’ Accounts.
- Developed very first time a Reseller in Taiwan and South Korea and drive US$25K+ revenue in first Quarter from these untapped region where company never had penetrated before.
- While working in South Korea and China market, identify the Government grants of these regions which they provide to local SMEs for promoting exports.
- Worked as Team Lead of the dept and responsible for training new associates and oversee operations.

Diversified experience of online direct sales consists of; converting free members into premium members, cross-functional & industry specific Sales and Retaining premium members’ accounts. Selling advanced marketing solutions through consultative approach to manufacturers, exporters, and small and medium enterprises (SMEs) worldwide. Worked as integral sales person in cross-functional team of SEO, SEM, and Buyer consultant to establish a vertical industry portal related to LED products, generated record sales of US$100K over a six-month period.

Key Achievements:

- Bring major keywords of LED industry on Top of Google.com
- Increase number of buyers and sellers of LED industry and subsequently Increase premium member base of LED industry
- Achieved US $100K + revenue in SBU unit in 6 months
- Achieved Top Sales of US$17,600 in a single month while retaining premium members
- Achieved over US$ 100K in just 2 years including business development and retention
- Letter of Appreciation for “Achieving KPI’s and Target”